Performance Marketing Specialist

Australia·Melbournemid

MarketingPerformance Marketer

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Quick Summary

Key Responsibilities

Support the execution and optimisation of paid media campaigns across search, social and display Ensure campaigns are aligned to strategy, audience, and brand guidelines Monitor budgets,

Technical Tools

MarketingPerformance Marketer

OES is a vibrant and values led organisation, and we are passionate about enhancing lives through education. We work with university partners, training institutes, and professional bodies worldwide, to develop and enable immersive and engaging learning experiences. We empower our teams to be student focused, innovative and embrace change with a growth mindset to ensure we achieve our vision of being the world’s most impactful enabler of education. We encourage our people to grow and develop through teamwork and a diverse range of projects, programs and challenging work. We trust our people to deliver, so when you work with OES, you will join a team who are empowered to impact every day.

We’re looking for a Performance Marketing Specialist to join our high-performing marketing team. This role is a supporting role to help with the delivery and optimisation of multi-channel performance campaigns, driving high-quality leads and contributing to student acquisition targets for our university partners we work with. You’ll support the Performance Marketing Managers and broader marketing team to uncover insights, optimise performance, and continuously improve campaign outcomes.

Responsibilities

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→Support the execution and optimisation of paid media campaigns across search, social and display
→Ensure campaigns are aligned to strategy, audience, and brand guidelines
→Monitor budgets, identify opportunities, and drive channel performance
→Analyse campaign performance across key metrics (CPC, CTR, CPL, CPA)
→Provide data-led recommendations to improve efficiency and outcomes
→Continuously test and refine targeting, messaging, and creative
→Deliver actionable insights and reporting to internal stakeholders
→Partner with Marketing Managers to align campaign activity with broader strategies
→Champion a test-and-learn approach across channels and campaigns
→Identify new opportunities to reach and convert target audiences

You’re a commercially minded and data-driven marketer who thrives in a fast-paced environment and enjoys optimising performance at scale.

You’ll bring:

2-3 years’ experience in performance marketing (agency or in-house)
Must have proven hands-on experience with platforms such as Google Ads, SA360, Meta, Microsoft Ads and GA4
Strong analytical capability with a focus on ROI and campaign effectiveness
Experience with A/B testing, creative optimisation, and campaign planning
A proactive, curious mindset with a passion for continuous learning
Strong stakeholder management and communication skills

What We Offer

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At OES, we are committed to creating an inclusive and diverse environment, where we encourage candidates of any nationality, age, background, disability, and gender identity to apply. If you feel aligned to the role and would like to further explore your suitability, we welcome your application and would love to consider your fit for the role at OES.