Account Director - Consumer PR

Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

• →Inspire & Lead:Mentor a team to develop and execute breakthrough, "earned first" PR & Creator activations and events.
• →Event Leadership: Lead and execute earned creator activations, including conceptualising, organising, and delivering memorable workshops, impactful mailers and seasonal parties.
• →Client Partnership:Build trusted advisor relationships with clients, understanding their business and anticipating their needs. Guide them across media, social and earned creator communications.
• →Creative Strategy:Collaborate with creative teams to develop compelling narratives and assets that resonate with target audiences.
• →Data-Driven Optimisation:Monitor campaign performance, leveraging data and analytics to optimise results and demonstrate ROI.
• →Innovation & Trends:Stay ahead of industry trends in earned media, creator marketing, events, AI, and technology, identifying new opportunities to enhance project effectiveness.
• →Budget Management:Manage client budgets effectively, ensuring campaigns and events are delivered on time and within budget.
• →Inclusivity:Champion inclusiveness, diversity, and equity in all aspects of work.

• Extensive experience in consumer PR and earned creator strategies, with a proven track record of driving successful campaigns and events for major brands.
• Proven experience in successfully organising and executing a variety of events, including workshops, experiential activations, and large-scale parties, with a clear understanding of managing both paid and earned talent within an event structure.
• Demonstrable expertise in talent management, from negotiation and contracting to execution of deliverables.
• Tech-savvy with a keen interest and understanding of AI and emerging technologies.
• Share and use media and earned creator knowledge to guide clients on what you believe is the best for their brand.
• Deep understanding of consumer and creator behaviour and ability to develop creative strategies that resonate with target audiences.
• Demonstrated ability to think "earned first" and create campaigns and events that generate organic buzz and foster authentic creator engagement.
• Strong leadership, communication, and interpersonal skills, with the ability to manage diverse teams and client relationships.
• Excellent project management skills, with the ability to manage multiple projects and events simultaneously.
• Data-driven mindset and analytical skills, with the ability to translate insights into actionable strategies.
• Knowledge of industry trends and best practices in PR, creator marketing, events, and technology.
• Champion inclusiveness, diversity, and equity in all aspects of work.
  
  

•  25 days annual leave + 1 Volunteer Day  
• Bupa Healthcare 
• Enhanced Maternity, Adoption and Shared Parental Leave 
• We have a Flexible Working Model with core working hours: 10am – 4pm 
• A 1.5:1 Matching Pension Structure 
• Wellbeing and Health: Up to £25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests and development budgets and Wellbeing incentives and activities throughout the year  
• Season Ticket Loan and Cycle to Work Scheme 
• Life Assurance