Seller & Creator Livestream Manager

We need a Seller & Creator Livestream Manager to lead, execute, and grow Pattern’s livestream commerce ecosystem across both Seller LIVE and Creator LIVE.

This is a hybrid role that combines hands-on Seller LIVE management with Creator LIVE development. You will be responsible for managing Pattern-operated livestream programs while also identifying, recruiting, and managing external creators to build Creator LIVE into an additional, scalable GMV and revenue channel for Pattern’s brands.

This role requires someone who can think strategically while also executing day-to-day operations — from livestream planning, host and creator management, scheduling, product selection, and promotional strategy to performance analysis and optimization.

This is a full-time On site role based in our Los Angeles Ofiice.

● 1+ year of hands-on experience managing or hosting TikTok Shop livestreams with proven performance results.

● Experience with TikTok Shop, Creator/Affiliate partnerships, social commerce, influencer marketing, or LIVE commerce.

● Strong understanding of TikTok Shop’s LIVE ecosystem, including Seller LIVE, Creator LIVE, affiliate mechanics, promotional tools, and e-commerce operations.

● Strong outreach and relationship-building skills with the ability to engage creators professionally and persuasively.

● Excellent organizational and follow-through skills with the ability to manage multiple brands, creators, hosts, schedules, samples, and livestreams simultaneously.

● Professional-level fluency in spoken and written English.

● Data-driven mindset with the ability to analyze GMV, GPH, conversion, engagement, and other performance metrics and turn them into actionable recommendations.

● Strong communication and collaboration skills across brands, creators, hosts, TikTok, and internal stakeholders.

● Ability to independently film, edit, and produce short-form video content is a plus.

● Fast learner who is proactive, adaptable, and comfortable working in a rapidly evolving environment.

● Seller LIVE programs consistently meet or exceed GMV, GPH, engagement, and conversion targets.

● Assigned brands have strong livestream strategies, reliable host coverage, and consistent execution.

● A growing pipeline of high-quality creators is established across Pattern brands.

● Creator LIVE sessions are consistently scheduled with products, samples, promotions, and strategy prepared in advance.

● Strong-performing creators are identified and developed into recurring LIVE partners.

● Seller LIVE and Creator LIVE learnings are shared across both channels to continuously improve performance.

● Brand partners view Pattern as a strategic LIVE commerce partner rather than simply a livestream execution team.

● Creator LIVE becomes a repeatable incremental GMV channel alongside Pattern’s Seller LIVE business.

This role provides exposure to global brands, direct collaboration with TikTok, hands-on experience across both Seller LIVE and Creator LIVE, and ownership of a rapidly growing social commerce channel.

High performers will have opportunities to grow into senior livestream, social commerce, creator partnership, and channel leadership roles within Pattern.

You will work closely with Social commerce managers, Creator Success Managers, and the Livestream Manager, and be supervised by Casper Mao. Our team is collaborative, fast-moving, and focused on growing Pattern's brands across channels.

We are looking for individuals who are:

● Game Changers- A game changer is someone who looks at problems with an open mind and shares new ideas with team members, regularly reassesses existing plans and attaches a realistic timeline to goals, makes profitable, productive, and innovative contributions, and actively pursues improvements to Pattern’s processes and outcomes.

● Data Fanatics- A data fanatic is someone who recognizes problems and seeks to understand them through data, draws unbiased conclusions based on data that lead to actionable solutions, and continues to track the effects of the solutions using data.

● Partner Obsessed- An individual who is partner obsessed clearly explains the status of projects to partners and relies on constructive feedback, actively listens to partner’s expectations, and delivers results that exceed them, prioritizes the needs of your partners, and takes the time to create a personable experience for those interacting with Pattern.

●  Team of Doers- Someone who is a part of a team of doers uplifts team members and recognizes their specific contributions, takes initiative to help in any circumstance, actively contributes to supporting improvements, and holds themselves accountable to the team as well as to partners.

●  Initial phone interview with Pattern’s talent acquisition team

●  Video interview with a hiring manager

●  Onsite interview with a panel of department leaders

●  Professional reference checks

● Executive review

● Offer

● Discuss professional accomplishments with specific data to quantify examples

● Provide insights on how you can add value and be the best addition to the team

● Focus on mentioning how you would be partner obsessed at Pattern

● Share experience on any side projects related to data and analytics