Part-Time Lead Generation Specialist for Research Enterprise

Penn State University Parklead

MarketingLead Generation Specialist

1 views0 saves0 applied

Quick Summary

Key Responsibilities

Lead Cultivation: Proactively nurture potential leads for commercialization opportunities, research partnerships, and sponsorship through various channels.

Requirements Summary

Remote, hybrid or in-person Department: Research Business Development,

Technical Tools

MarketingLead Generation Specialist

Requirements

~1 min read

Education: High School diploma (AND enrolled in college, in Business Major), or Bachelor’s degree in Marketing, Business Administration, or a related field.
Experience: At least 1-2 years of experience in contact list management, lead generation, nurturing, sales, or marketing, preferably in a higher education, research, or technology-driven environment.
Skills:
- Understanding of lead generation and nurturing techniques and tools.
- Excellent communication and interpersonal skills, with the ability to engage effectively with a diverse range of stakeholders.
- Familiar with HubSpot or other CRM software.
- Ability to work independently and collaboratively in a dynamic environment.
- Knowledge of the research and technology transfer landscape is a plus.

Responsibilities

~1 min read

→Lead Cultivation: Proactively nurture potential leads for commercialization opportunities, research partnerships, and sponsorship through various channels.
→Marketing Coordination: Help develop and execute marketing strategies to engage potential leads. Prepare initial marketing materials tailored to different audiences, ensuring alignment with Penn State’s research objectives and capabilities.
→Collaboration and Reporting: Work closely with various teams to understand their projects and potential commercialization aspects. Regularly report on lead generation progress.

Employment with the University will require successful completion of background check(s) in accordance with University policies.

Pursuant to the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act and the Pennsylvania Act of 1988, Penn State publishes a combined Annual Security and Annual Fire Safety Report (ASR). The ASR includes crime statistics and institutional policies concerning campus security, such as those concerning alcohol and drug use, crime prevention, the reporting of crimes, sexual assault, and other matters. The ASR is available for review here.

Penn State is an equal opportunity employer and is committed to providing employment opportunities to all qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. If you are unable to use our online application process due to an impairment or disability, please contact 814-865-1473.

Penn State is committed to and accountable for advancing equity, respect, and belonging. We embrace individual uniqueness, as well as a culture of belonging that supports equity initiatives, leverages the educational and institutional benefits of inclusion in society, and provides opportunities for engagement intended to help all members of the community thrive. We value belonging as a core strength and an essential element of the university’s teaching, research, and service mission.

Federal Contractors Labor Law Poster

PA State Labor Law Poster

Penn State Policies

Hotlines