Senior Performance Media Manager (Part-Time / Remote)

ABOUT THE ROLE: REBORN is seeking a Senior Performance Media Manager to join our team on a part-time basis. While this is a remote-first position, we require candidates to based in the Sydney area to collaborate effectively with our local team. In this role, you will take ownership of paid media strategies for a diverse portfolio of clients, ranging from FMCG to Tourism. With a strong focus on driving growth for our clients, you will lead and implement paid media strategies across multiple digital platforms. Key Responsibilities: Strategy & Execution: Develop and deploy comprehensive paid media strategies across Google Ads, Meta, TikTok, LinkedIn, and emerging channels. Campaign Operations: Manage the day-to-day pulse of accounts, including budget pacing, bid management, and creative testing. Data & Insights: Utilise GA4, GTM, and Looker to analyse performance, uncovering actionable insights that drive ROAS and CPA improvements. Testing & Optimisation: Lead A/B testing initiatives for ad copy, audiences, and landing pages to maximise conversion rates. Reporting: Deliver clear, transparent reporting on KPIs to internal stakeholders and clients. Collaboration: Partner with our Strategy and Creative teams to ensure performance media aligns with the broader brand vision. ABOUT REBORN: For over 17 years, REBORN has been based on a strong team culture of problem solvers that have a genuine passion & love for what we do. We are an independent and experienced agency who has delivered work for globally and locally recognised brands across FMCG, Tourism and Beauty. Requirements You are an experienced hand in the digital space who loves the data but understands the creative. Experience: 5+ years in performance marketing or e-commerce, with a proven track record of scaling revenue. Technical Stack: Deep expertise in Google Ads, Meta Business Manager, GA4, Looker studio and Tag Manager is non-negotiable. Analytical Mindset: You don't just report numbers; you explain why they happened and what we do next. Growth Mindset: You have a passion for experimentation and a history of finding the "winning formula." Education: Bachelor’s degree in Marketing/Advertising or equivalent industry experience. Benefits Remote Working: Ideal for individuals seeking a flexible working opportunity. Team Environment: Join a growing, senior, grounded team that loves what they do. Clientele: Work with professional and experienced clients such as Unilever, Life Savers, ITP, Artline, and more. Diverse Projects: Engage in a range of projects across media, social, digital production, creative, and digital marketing.