Business Development Specialist - Surgical Robotics

This Business Development Specialist will represent cutting-edge surgical robotic systems and robotic digital visualisation platforms, helping hospitals and surgeons advance clinical outcomes and transform operating theatre efficiency across South Africa and SADC regions. Area of Responsibility As a Business Development Specialist, you will drive commercial expansion in surgical robotics and robotic visualisation segment, owning the sales process, developing strategic partnerships, and supporting successful installations and clinical adoption across both private and public healthcare sectors. KEY RESPONSIBILITIES Develop and execute strategic account plans to drive growth across targeted hospitals and healthcare institutions. Engage surgeons, theatre staff, executives, and procurement stakeholders to support the adoption of advanced robotic technologies. Lead the full sales cycle: prospecting, technical and clinical presentations, product demonstrations, clinical evaluations, and contract negotiation. Position modular robotic systems, ergonomic surgeon consoles, enhanced 3D/4K visualisation, and minimal-infrastructure setup as key customer value drivers. Collaborate with clinical specialists and engineers to ensure smooth onboarding and high utilization post-installation. Monitor competitor activity, market trends, and customer insights to inform strategy. Maintain accurate CRM-based pipeline reporting, forecasting, and customer communication history. Support post-sales activities including clinician training, troubleshooting, and ongoing account management. BUSINESS DEVELOPMENT & MARKETING RESPONSIBILITIES Drive the execution of strategic and tactical business plans to support the growth of the Robotics business unit. Partner with Product Management to support and deliver journal clubs, customer workshops, advisory board meetings, and regional and international congresses. Collaborate with Sales Management to support territory-based sales budgeting, forecasting, and growth planning. Plan and execute high-impact marketing initiatives, including congress participation, customer workshops, and educational programs. Conduct regular customer and prospect engagements to develop and convert new business opportunities. Promote the full range robotics portfolio through value-based selling and solution-driven engagement. Maintain in-depth product, clinical, and market knowledge to communication features and, benefits, and clinical value propositions. Monitor competitor activity through structured market analysis and provide insights to inform competitive positioning and strategic responses. Ensure effective implementation of marketing strategies that support brand presence, market penetration, and sustainable revenue growth. Requirements QUALIFICATIONS Bachelor’s degree in commerce, Business, Healthcare Technology, or related fields. Minimum 5 years’ capital equipment sales experience in healthcare or medical technology. Strong understanding of procurement pathways, clinical theatre workflows, and hospital systems. Prior experience in surgical robotics, minimally invasive systems, or advanced OR technologies is advantageous.