SENIOR EXECUTIVE, CET OUTREACH & BUSINESS DEVT (11-MTH CONTRACT) - SCH OF ICT

Your responsibilities will include, but are not limited to, the following:

• Conduct targeted outreach to companies, public agencies, and individuals to promote CET programmes.
• Support marketing and engagement activities (events, briefings, info sessions, industry touchpoints).

• Work with marketing colleagues to support targeted campaigns, including messaging, publicity channels, outreach lists, and follow-up.

• Maintain outreach pipelines and ensure timely follow-ups.

• Manage incoming leads across multiple channels (email, events, referrals, enquiries).
• Qualify leads and guide them through the engagement and decision-making process.
• Coordinate with internal stakeholders to respond to client needs and close enrolments.
• Track lead status, conversion rates, and follow-up actions.

• Identify opportunities to cross-sell or upsell relevant CET courses and programmes based on client needs.
• Support relationship management with existing corporate clients to encourage repeat training engagements.
• Work with programme teams to propose suitable learning pathways and bundled offerings.

• Liaise with academic, administrative, and marketing teams to ensure smooth client experience.
• Prepare basic reports on outreach activities, pipeline status, and conversion outcomes.
• Support continuous improvement of outreach and engagement processes.

Interested candidates should note that the role involves weekend and evening support, with estimated frequency of twice a month on average.

In addition to the above, other ad hoc duties may also be assigned.

• Experience in outreach, sales support, client management, training administration, or business development, in the area of lifelong learning, workforce development, or continuing education.
• Experience in marketing campaign support or promotional outreach would be an advantage.
• Strong follow-up discipline, organisational skills, and attention to detail.
• Comfortable engaging external stakeholders and handling multiple leads concurrently.
• Able to communicate clearly and professionally with corporate and public-sector clients, as well as individuals.