Lead Generation Specialist - 60712982846

Location: Remote (LATAM, South Africa, or Philippines)
Compensation: (final hiring and compensation decision resides with client)

Industry: Healthcare / Telemedicine / Medical Practice Growth
Schedule: Full-Time | US Business Hours Preferred

A growing healthcare organization focused on expanding access to rheumatology and regenerative medicine services across the United States is seeking a highly organized and process-driven Lead Generation Specialist to support physician referral growth and public relations initiatives.

This role plays a critical part in building scalable outreach systems that increase physician referrals, media visibility, and long-term patient growth for a national telemedicine program.

This is not a sales role. It is a research, operations, and outreach coordination position best suited for someone who is highly detail-oriented, persistent, and comfortable executing repetitive research and tracking tasks with consistency and accuracy.

The Lead Generation Specialist will be responsible for researching, organizing, and maintaining large databases of physician referral contacts and healthcare media relationships across the United States.

The ideal candidate is highly process-oriented, proactive, and comfortable working independently while managing outreach workflows, CRM systems, spreadsheets, and structured follow-up activities.

This role is ideal for someone who enjoys internet research, operational organization, outreach coordination, and improving systems over time.

• Build and maintain a national database of physician referral sources, including:
  • Primary Care Physicians
  • Internal Medicine Physicians
  • Family Medicine Physicians
  • Nurse Practitioners
  • Other relevant referring clinicians across the United States
• Research and verify accurate contact information including:
  • Office phone numbers
  • Fax numbers
  • Email addresses
  • Mailing addresses
  • LinkedIn profiles
  • Website and contact form information
• Track and organize outreach activity through CRM systems, spreadsheets, and internal databases
• Support outreach campaigns through:
  • Email outreach
  • LinkedIn outreach
  • Direct mail coordination
  • Fax outreach
  • Phone-based follow-up
  • Other approved communication channels
• Maintain clean and organized lead pipelines with accurate documentation and status tracking
• Assist in improving outreach workflows, SOPs, CRM organization, and operational processes

• Build and maintain databases of:
  • Journalists
  • Editors
  • Podcasts
  • Newsletters
  • Healthcare media outlets
  • Regional and national reporters
  • Digital media contacts relevant to rheumatology, autoimmune disease, arthritis, pain management, and regenerative medicine
• Support media outreach campaigns and PR initiatives
• Research trending healthcare topics and timely media opportunities
• Track outreach efforts, responses, placements, and engagement metrics

• Maintain accurate CRM and database records
• Assist with lead segmentation and campaign organization
• Support the development of scalable outreach systems and future AI-assisted workflows
• Help improve operational efficiency through process refinement and documentation

• Strong internet research and lead generation skills
• CRM and spreadsheet proficiency
• Excellent written English communication
• Strong data entry accuracy and organizational skills
• Ability to manage repetitive workflows with consistency
• Comfortable learning new systems and technology tools

• Highly detail-oriented
• Persistent and proactive
• Self-directed with strong accountability
• Organized and process-driven
• Strong follow-through
• Comfortable working independently
• Able to improve workflows over time

• Experience building lead lists or prospect databases
• CRM or outreach tracking experience
• Experience supporting outreach, recruiting, PR, or business development efforts
• Familiarity with LinkedIn outreach and lead research tools
• Experience improving SOPs or operational workflows
• Healthcare industry experience is a plus but not required

Success in this role will be measured through:

• Number of accurate contacts added to databases
• Outreach activity completed
• Response and engagement rates
• Physician referral relationships established
• Media contacts added and maintained
• Outreach campaign execution
• CRM cleanliness and documentation accuracy
• Consultation opportunities generated

This role directly supports the long-term growth of a national telemedicine program by helping build a scalable physician referral and public relations engine. Increased referral relationships and media visibility will contribute directly to patient growth, provider scheduling demand, and future expansion opportunities.

This role sits between lead generation, operations coordination, CRM management, and outreach support. Strong candidates with excellent organization, research capabilities, and CRM experience will command higher compensation, particularly in LATAM and South Africa where written communication and operational ownership are typically stronger for this type of work.