Marketing & Content Coordinator - 18573

• Own LinkedIn content strategy for 6–7 executive leaders

• Manage a centralized workflow for drafting, approvals, and publishing

• Write high-quality posts aligned with:

  • Company initiatives

  • Industry trends

  • Internal conversations and insights

• Collaborate directly with executives to refine tone and messaging

• Build a consistent and credible thought leadership presence for each leader

• Generate content ideas using a mix of:

  • AI tools

  • Industry research

  • Internal meetings and updates

• Translate complex topics (technology, cybersecurity, business strategy) into clear, engaging content

• Develop a mix of:

  • Short-form social content

  • Thought leadership posts

  • Insight-driven commentary

• Ensure content aligns with broader company positioning and messaging

• Contribute to the development of a company newsletter

• Support planning and coordination of C-suite video or thought leadership content

• Identify timely, relevant topics that resonate with clients and target audiences

• Repurpose content across formats (social → newsletter → video, etc.)

• Track performance across platforms (engagement, reach, growth)

• Provide regular insights and recommendations to improve content performance

• Monitor industry trends and competitor activity

• Continuously refine content strategy based on data and feedback

This role requires someone who is both creative and operational — someone who can generate ideas, execute consistently, and improve performance over time.

• Proven experience managing business or brand social media accounts

• Strong writing and editing skills with the ability to adapt tone for different voices

• Experience creating LinkedIn thought leadership content

• Familiarity with AI tools for content ideation and drafting

• Experience working with executives or senior stakeholders

• Comfortable managing content workflows, approvals, and scheduling

• Strong organizational and time management skills

• Experience in B2B, technology, or cybersecurity environments

• Experience managing or building executive personal brands

• Exposure to video content planning or coordination

• Familiarity with tools like Hootsuite, Buffer, Sprout, HubSpot, or similar

• Highly organized: Able to manage multiple content streams and stakeholders

• Strategic thinker: Understands how content supports business goals

• Strong communicator: Can translate complex ideas into clear, engaging content

• Proactive: Brings ideas, not just execution

• Detail-oriented: Maintains quality and consistency across all outputs

• Self-sufficient: Comfortable operating in a fast-paced, remote environment

• Not a “post-and-schedule” social media role

• Not purely executional — strategy and ideation are expected

• Not a role where content is handed to you

You will be expected to create, shape, and elevate the company and executive voice.

Content is a core driver of brand, credibility, and growth.

This role directly impacts how the company and its leadership are perceived in the market — and plays a key role in building authority, trust, and pipeline.