Lifecycle Marketing Manager (3-Month Temp)

• Run and optimize lifecycle marketing programs across key lifecycle channels to drive engagement, app downloads, and subscriptions
• Own end-to-end email execution for lifecycle, ad-hoc, and transactional messages, including scheduling (cadence and frequency), quality assurance testing to make sure messages render and deliver correctly, and working with the creative studio on copy and design
• Build and manage audience segments
• Work with internal teams and external partners to prioritize opportunities and get campaigns deployed
• Use multivariate testing to quickly test, iterate, and scale what works
• Track and report on lifecycle campaign performance, and share results and recommendations with the team and leadership
• Work with marketing analysts to find learnings and areas for growth
• Document the status of programs and hand off cleanly when the manager returns

Experience and Background:

• 5+ years in lifecycle marketing
• Deep experience across lifecycle channels (email, push, in-app), data management, execution, reporting, and lifecycle tools
• Experience building and running testing programs
• Experience with email service providers (MoEngage or Braze preferred)
• Intermediate HTML and CSS and AI coding experience
• Strong knowledge of email compliance and privacy rules (CAN-SPAM, GDPR)
• Understanding of how to use APIs for automation and personalization at scale
• Analytical and comfortable pulling insights from data
• Able to work independently in a fast-paced setting
• Willing to do hands-on execution as well as strategy

The salary for this 3-month temp role is $30,000. We also offer a generous total rewards program - read more about additional benefits and perks below! 

• We are a multinational company with offices in the US (New York and Los Angeles), Germany (Berlin), and the UK (London)
• We provide a flexible work culture that offers the opportunity to collaborate and connect in person at our offices as well as accommodating work from home
• We are deeply committed to ensuring diversity, equity and inclusion at all levels of our organization and fostering a community where everyone’s voice, perspective and experience is respected and heard
• We believe a strong team is made by investing in employees through mentorship, workshops and enrichment opportunities

SoundCloud is for everyone. Diversity and open expression are fundamental to our organization; they help us lead what’s next in music by understanding and empowering our creators and fans, no matter their identity. We acknowledge the challenges in the music industry, and strive to influence an inclusive culture where everyone can contribute respectfully and thrive, especially the historically marginalized communities that many of our creators, fans and SoundClouders identify with. We are dedicated to creating an inclusive environment at SoundCloud for everyone, regardless of gender identity, sexual orientation, race, ethnicity, migration background, national origin, age, disability status, or care-giver status.

At SoundCloud you can find your community or elevate your allyship by joining a Diversity Resource Group. Diversity Resource Groups are employee-organized groups focused on supporting and promoting the interests of a particular underrepresented community in order to build a more inclusive culture at SoundCloud. Anyone can join, whether you share the identity or strive to be an ally.