48mo ago

Performance Marketing Specialist

Türkiye·IstanbulFull-timemid

MarketingPerformance Marketer

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Quick Summary

Overview

About Spyke Games We are a leading mobile gaming company founded by gaming veterans who have built and scaled massive gaming businesses for the past decade.

Technical Tools

MarketingPerformance Marketer

About Spyke Games

We are a leading mobile gaming company founded by gaming veterans who have built and scaled massive gaming businesses for the past decade.

We want to build the next generation of mobile game franchises to be played by millions of people around the globe for years. We are bringing together the smartest, the most talented and ‘fun to work with’ group of people united around this single mission. Fostered with team spirit and collaboration, we strive to create a passionate, energetic and eager to learn “geek” culture focused on games.

We’re looking for an experienced Performance Marketing Specialist to help grow and optimize our mobile games. At Spyke, you will be working in a fast-paced, hyper-growth environment with some of the smartest minds in the industry. In this role, you will play a key role in getting our games to millions of players worldwide.

Managing global mobile marketing campaigns on channels such as Google, Facebook, IronSource, Unity, various ad networks and DSPs, etc.

Creating, monitoring, and constantly optimizing marketing campaigns based on performance data

Analyzing creative performance and communicating/brainstorming with Marketing Artists

Running AB tests, experimenting, and learning constantly

Identifying growth opportunities across channels, geos, and through innovation within existing campaigns

Collaborating with the Product team on a daily basis to offer the best experience to our new players

Optimizing our games’ app store performance

Promoting data culture across the organization

Relevant Bachelor degree

Data-obsession

Excelling with MS Excel

Experience with mobile advertising channels

Experience with marketing campaign management

Expertise with marketing measurement tools such as Appsflyer or Adjust

Experience using tools such as Firebase, BigQuery, Looker, Tableau

Distinctive problem-solving and analytical skills

Ability to successfully work and partner across multiple functions in an organization

Excellent communication and interpersonal skills

We respect your privacy and will treat your data confidential as part of the recruitment process. If you’d like more details, please read our Statement of Personal Data Protection Law (KVKK)