Shop Your Way - Product Marketing Manager

Do you consider yourself an innovator, a builder, a game-changer? Do you have what it takes to transform the payments, loyalty, and commerce space? Do you want to help develop and scale truly “never been done before” services and technologies? 

If yes, then we want to hear from you at Shop Your Way

Shop Your Way (“SYW”) is a high-growth FinTech and e-Commerce enablement platform that leverages a proprietary technology infrastructure to service some of the largest and most innovative brands in America. SYW powers multiple business and consumer services, including SYW Rewards and the SYW Mastercard, along with a leading mobile app and digital destination. 

When bundled together as part of our Pay Your Way (“PYW”) service, we have a truly differentiated loyalty + credit solution for our business partners and their customers, without the hassle of setting up a direct credit relationship with a bank or underwriter. This integrated module makes it easy for Partners of any size to improve their conversions, drive new revenue, save on transaction and payment costs, and create more repeat business. 

Today, we’re providing this “loyalty-card as a service” to Raise (gift cards) and Way (mobility) – two of the “Andreessen Horowitz Top 50 Marketplaces” – and other national brands. Now, we’re expanding our offering to include other new application services while also unlocking new channels. SYW is at an exciting inflection point, built for scale and driving growth.  

●  Recent investment of +$30M of “growth capital” from Private Equity / Hedge Fund sponsor

●  Long-term strategic partnership with Citibank powering a multi-billion dollar credit portfolio

●  Compelling pipeline of New Business Development initiatives, focused on SYW 5321 Card Externalization (“loyalty-card as a service”)

●  Proprietary, best-in-class loyalty and data technology platform built to power $10+ billion of partner business

●  A sizable (9 million active) yet hyper local member base of active shoppers

●  A valuable rewards currency, with more new places to burn – from gift cards to sports media to parking, car wash, electrical vehicle charging to crypto and ETFs

●  A multi-tender, proprietary “wallet” with rewards, gift cards, and credit

●  Platform can be white-labeled and quickly integrated into existing retail and loyalty systems  https://business.syw.com/

Pay Your Way (“PYW”) – a business unit, B2B(2C) product and platform inside SYW – is a new Credit-as-a-Service offering for Merchants, Digital Marketplaces, and more that want an embedded credit offering without the hassle of setting up a direct credit relationship with a bank or underwriter.  We make it easy for Partners of any size to improve their conversions, drive new revenue, save on transaction and payment costs, and create more repeat business.  

Our existing partnerships with clients such as Citibank, Raise.com, and others make the next generation of loyalty and credit a reality. Built on the latest technology, our roadmap has laid the foundation to enable innovation and growth for years to come. 

Product Marketing sits at the intersection of the Product & Business teams, and helps drive collaboration across R&D, Sales and Marketing teams to drive customer and business outcomes. 

From that vantage point, the Product Marketing Manager is directly responsible for the orchestration of all go-to-market activities across product launches, strategic announcements, major campaigns, and also drives the enablement of all customer-facing teams.  Product Marketing is also the keeper of our technology narrative, and partners with the broader organization to ensure that our positioning, messaging and storytelling are consistent across all touchpoints and all Partners, existing and new.