Senior Product Manager, Commerce

Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day.

We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and X,  and discover the projects we’re solving on our Blog. Be sure to explore our Interviewing Guide to learn how to ace our interview process.

Twitch's Commerce organization drives over $1B+ in annual payouts to creators through innovative monetization products. As we continue to evolve how streamers earn and how communities engage, we're looking for a visionary Sr. Product Manager to own the roadmap for supporting streamers through interactive, fun, and mobile-native commerce products. 

In this role, you will define and execute the strategy for helping streamers build deeper connections with their communities through interactive features and engaging monetization tools. You'll build solutions for products that help creators monetize (like Bits, Subscriptions, etc) while exploring new ways to help creators earn, engage their audiences, and grow their channels. By focusing on streamer success and community connection, you'll help shape how millions of viewers support their favorite streamers across all devices.

You can work from San Francisco, CA; Los Angeles, CA; Irvine, CA; or Seattle, WA.

• Lead the product vision and roadmap for high impact Twitch commerce capabilities, balancing near-term customer and business outcomes with longer-term product investments
• Own the one-to-two year vision & drive prioritization for features that help streamers connect and monetize with viewers, including future innovations in community engagement and creator monetization
• Own core streamer success metrics including interaction rates, creator earnings, viewer engagement, mobile conversion, and retention. 
• Continuously run experiments to test new features and improve outcomes for streamers and their communities
• Drive multi-screen product strategy, ensuring streamers can engage and monetize their communities seamlessly across devices
• Partner cross-functionally with Engineering, Design, Data Science, Research, and Community teams to deliver products that help streamers succeed and grow their channels
• Champion streamer-first thinking, ensuring all products enhance creator earnings, deepen community bonds, and support channel growth

• 5+ years of work experience as a Product Manager 
• Experience with live streaming, gaming, or the broader creator economy
• Experience with monetization products and understanding how to balance creator earnings with a consumer experience
• Experience building consumer-facing products at scale, particularly mobile applications or creator/community tools
• Deep understanding of creator ecosystems: their needs, community dynamics, and what helps them succeed on digital platforms
• Experience leading cross-functional initiatives and driving alignment across diverse stakeholder groups
• Experience defining 1-2 year product strategies and executing against ambitious roadmaps

• Familiarity with virtual goods, digital currencies, or in-app purchase systems
• Analytically self-serve: able to write basic SQL, use experimentation/analytics tools and AI tools for product analysis
• Background in social features, chat systems, or real-time interactive experiences
• Personal experience as a content creator or deep engagement with creator communities