Marketing Manager

Not a traditional hotel marketer.

A storyteller.

Not someone who only schedules content.

We’re looking for someone who understands culture, community, hospitality, and how to make a

place feel alive: both online and offline.

You’ll lead the day-to-day marketing for VIA Amsterdam and support the Antwerp team together

with our Brand, Culture & PR Manager. From campaigns and creators to events, partnerships,

social content, and community activations, you’ll help shape how people experience VIA.

This is a hands-on role. You’ll be in the building, at the hostel events, and close to the communities

and people that make VIA what it is.

VIA creates spaces for curious travelers, creatives, locals, and communities. Our properties

combine hospitality, culture, food, events, design, and social experiences. We believe hospitality

should feel human, social, and memorable.

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  have around 2+ years of experience in marketing, hospitality, lifestyle, events, media, or creative brands

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  are highly organized and proactive

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  understand social media beyond trends and templates

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  understand consumer behavior

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  know how to turn ideas into execution quickly

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  enjoy being around people, events, and creative environments

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  naturally spot strong content, collaborations, and opportunities

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  feel comfortable in fast-moving environments, including in the use of AI and GEO

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  combine creativity with a practical mindset

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  care about aesthetics, atmosphere, and experience

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  speak and write English fluently

• lifestyle or hospitality brands

• creator or influencer marketing

• TikTok and Meta advertising

• community building

• photography or content production

• Adobe Creative Suite (Photoshop, InDesign, Premiere Pro, etc.)

We’re looking for someone who takes initiative, brings energy, and enjoys building things handson.

You don’t need to come from a traditional hospitality background, but you do need to understand

people, culture, and experience.

• A key role inside a growing hospitality brand

• Freedom to experiment and bring ideas to life

• A creative and international work environment

• A team that moves fast and builds collaboratively

• Real ownership and room for initiative

• Competitive salary based on experience

• Hospitality perks and team events

• The opportunity to help shape the future of VIA

Get ready to apply!
Having fun, connecting with like-minded people and making memories - that's what matters to us. Preferably, in a not so standard way. We're like the McCallaster family - a bit dysfunctional, sometimes messy, but we care for each other and always stick together. If this fits you, then don't wait and hit that apply button. We can't wait to hear from you!