Director, Growth and Marketing Operations

Ting Labs is on a mission to help prevent electrical fires and make homes safer. Our breakthrough Ting technology combines an intelligent plug-in sensor with advanced AI and expert service to identify electrical hazards before they can become fires.

We’re looking for a Director, Growth & Marketing Operations to lead Ting’s direct-to-consumer growth strategy and the marketing operations foundation behind it.

• Own D2C growth strategy and results, including customer acquisition, revenue, CAC, ROAS, and other key growth targets.
• Lead brand and performance marketing investment across TV/CTV, paid search, paid social, digital video, Amazon, and emerging channels.
• Own media strategy, budget, and allocation, continually optimizing investment based on performance and incrementality.•
• Build a rigorous experimentation engine across channels, audiences, creative, offers, landing pages, and conversion experiences.
• Partner with Creative to develop high-performing work that builds the Ting brand and drives action.
• Identify and scale new growth opportunities across the D2C funnel.
• Own agency and media partner relationships, setting clear expectations and holding partners accountable for results.

• Own the marketing data and technology ecosystem, ensuring the right systems, integrations, and processes are in place to support the organization.
• Lead marketing measurement and attribution, including CAC, LTV, ROAS, incrementality, funnel performance, and channel effectiveness.
• Ensure marketing data is accurate, connected, and actionable across platforms and customer touchpoints.
• Own marketing reporting and dashboards, giving teams and leadership a clear view of performance, trends, and opportunities.
• Partner with Product and Engineering on tracking, data integrations, conversion signals, and marketing technology needs.
• Own marketing processes and operations, improving how work is planned, executed, measured, and optimized across the team.
• Manage marketing technology and measurement partners and continuously evaluate opportunities to improve the marketing stack.

• 10+ years of experience across growth marketing, D2C, performance marketing, and/or marketing operations.
• Proven experience owning and scaling significant consumer marketing investments across brand and performance marketing.
• Strong command of customer acquisition economics and marketing analytics, including CAC, LTV, ROAS, attribution, incrementality, and forecasting.
• Deep understanding of marketing data, measurement infrastructure, tracking, attribution, and MarTech systems.
• Experience connecting data across advertising platforms, websites, ecommerce, CRM/lifecycle systems, and BI environments.
• Experience building measurement and experimentation frameworks that identify what is truly driving growth.
• Strong analytical skills with the ability to translate complex data into clear insights, decisions, and investment recommendations.
• Strong creative judgment and an understanding of how brand and performance work together to drive growth.
• Experience managing agencies, vendors, and technology partners.
• Strong cross-functional leadership skills and the ability to work effectively across Marketing, Creative, Product, Engineering, and Finance.
• A bias toward action and the ability to move comfortably between strategy and execution.
• Demonstrated use of AI beyond basic chat, such as crafting agent skills and automated workflows, to improve efficiency across the function.