Associate, Investment, UK

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Mindshare delivers Good Growth for its clients. As “Growth Architects," we drive growth that benefits all stakeholders — better for people, planet, and business — by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders. 

This position is available in a close knit team of 4 people. The clients within this team consist of LV, Allianz, Pet Plan and Mutti.

The Associate position focusses on supporting the Account Manager and Account Director in the delivery of AV campaigns. Responsible for booking and monitoring AV campaigns, and dealing with media owners to extract the greatest value for our clients, the successful applicant will be dealing with highly media literate clients, who will expect the highest in professionalism and knowledge of the dynamic and fast moving AV market. We would expect the successful applicant to be able to multi-task while working under tight deadlines and still be able to find time to enjoy good business relationships with internal and external contacts.

The role in question here covers TV, Video, Radio and Cinema.

• Demonstrate confidence with all aspects of AV buying
• Manage overall delivery of AV campaigns alongside the Account Executive in the team
• Manage value positions across client set
• Able to plan AV campaigns with guidance from Account Director
• Strong knowledge of buying and planning systems
• Learn and demonstrate a thorough understanding of all AV tools – including Media Ocean, Caria, TechEdge
• Actively seek creative and innovative media solutions to achieve our ambition of inventing the future of media
• Evaluate media options and demonstrate knowledge of the AV marketplace
• Actively seek opportunities to deliver our ambition to invent the future of media
• Contribute to and present implementational plans and campaign results both internally and externally, working closely with other disciplines within the agency
• Identify incremental revenue opportunities across client base

• Ensure all client requests are met and surpassed and manage client expectation effectively
• Develop and demonstrate an understanding of the client industry sector, the competitors within that sector and the general industry environment
• Understand your client’s business and build a good relationship with them
• Understand the process and structure of what is required to service your specific client targets
• Contribute to the creation of campaign strategy, planning and review meetings/documents
• Present client documents
• Develop an understanding of short to medium terms business objectives
• Understand all buying guarantees that Mindshare are contracted to deliver on your clients’ business
• Ensure all billing is received in the correct format and at the correct time
• Ensure proper process is followed in relation to SOX compliance and plan approval/purchase order receipt before campaigns go live

• Establish an understanding of how AV fits into the overall marketing mix
• Develop collaborative relationships with the other departments within Mindshare such as Connections Planning to deliver an integrated service to clients
• Be fully aware of all deal parameters within both Mindshare and GroupM and their effect on planning/buying targets
• Work collaboratively with and support the Account Director to ensure all department, agency and client objectives are met
• Managing and prioritising own workload

• Develop strong relationships with relevant media owners at an appropriate level
• Develop relationships with necessary external agencies on relevant client businesses to ensure an integrated approach (e.g. creative agency)
• Be an effective ambassador for Mindshare in all dealings

• A high degree of numeracy and a working knowledge of Microsoft Office Excel, Word and PowerPoint.
• An ability to communicate with people at all levels and build relationships both internally and externally with the media owners and client.
• A high degree of literacy and ability to communicate effectively both in writing and over the phone.
• Strong attention to detail and a pro-active attitude.