Analytics Associate Director, GOC

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

As part of the Global Operations Centre (GOC), you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for a Associate Director who will:

• Design, build, and maintain cloud-based data solutions, data pipelines, and workflows that support media performance reporting, business intelligence, and data quality compliance.

• Collaborate with data engineers, developers, and UX designers throughout the design, development, and maintenance of client reporting solutions.

• Partner with Data Strategy and Analytics, Investment, Planning, and client stakeholders to define and document data architecture, reporting, and visualization requirements.

• Work with offshore teams on CI/CD pipelines to support reliable development and deployment processes.

• Migrate internal teams from legacy data platforms to new data solutions, ensuring data quality and providing ongoing support and maintenance.

• Onboard new client teams to cloud data solutions, providing guidance and support throughout implementation.

• Define quality assurance guidelines and automate existing QA processes to improve accuracy and operational efficiency.

• Act as a subject matter expert in data quality, business intelligence tools, and business rules, promoting consistent best practices across projects.

• Develop tools, processes, and best practices with support from the Director to improve workflows and deliver value to client teams.

• Build an understanding of the full campaign implementation lifecycle, including setup, launch, testing, reporting, and reconciliation.

• Create and manage project plans, priorities, deadlines, and deliverables, coordinating responsibilities across stakeholders.

• Lead status meetings and working sessions, proactively resolve project roadblocks, and report progress, risks, and dependencies to the Director.

• Stay informed about industry developments, including data privacy, third-party measurement, and consumer trends, contributing to perspectives and recommendations.

• Build collaborative relationships across functional teams, clearly communicating roles, responsibilities, and expectations.