Lead brand marketing manager

WRITER is the AI platform built for the world’s most ambitious marketing and revenue teams, bringing the frontier of AI to the people who drive enterprise growth. With WRITER, autonomous agents work across the buyer journey, continuously executing on market signals and enterprise intelligence to grow revenue faster. Every agent action and asset is grounded in trust, built on an Enterprise Brain that unites brand, product, and company knowledge with fiduciary-grade governance and compliance.

Fortune 500 companies are transforming how they go to market with WRITER, including 3 of the top 5 US banks, 2 of the 5 largest global CPG conglomerates, and 4 of the top 5 US healthcare insurers. Founded in 2020, WRITER is backed by investors including Insight Partners, ICONIQ, Radical Ventures, Premji Invest, Balderton, B Capital, Salesforce Ventures, Adobe Ventures, Accenture, Citi Ventures, IBM Ventures, WndrCo, and others. Learn more at WRITER.com.

In a world where every AI company sounds the same, WRITER is building something different. We believe a great brand doesn’t just look good. It earns trust, sharpens conviction, and gives people the confidence to act. We’re looking for someone who believes that just as deeply as we do.

Reporting into the VP of brand and communications, you’ll drive ownership of the WRITER brand, internal and external, from campaign strategy to the systems that make great brand work scalable. You’ll help shape how the world sees us, how our employees feel about us, how our product expresses us, and how AI makes all of that more powerful. If you’re a brand leader who thinks in systems, ships with taste, and is genuinely excited about what agentic AI makes possible for marketing, this is your role.

We are open to hiring for this role at multiple levels, with compensation ranges scaled to match your experience, expertise, and the scope of the role.

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• You’ve spent 7+ years building brands that stand for something, ideally at a high-growth B2B technology company where brand was a strategic imperative.

• You’ve owned the strategy and the execution. You know the difference between a brand that looks good and a brand that creates belief, and you’ve built the latter.

• You’re genuinely excited about agentic AI and its role in brand, and you bring a real point of view. You understand how AI can encode brand standards, scale creative output, and protect consistency without flattening distinctiveness. Ideally, you’ve worked with AI tools in a brand context and have opinions about what works and what doesn’t.

• You’ve managed agencies well, which means you’ve written briefs that are actually useful and given feedback that makes work better instead of blander.

• You’ve worked in or alongside product teams, and you understand how brand translates into product experiences. You’ve fought those fights and know how to win them.

• You’ve built brand systems that scale — asset libraries, guidelines, repositories, brand skills or AI-powered toolkits — that genuinely help teams create on-brand work instead of just paying lip service to the guidelines.

• You’re fluent in brand metrics. You know how to measure what matters, connect brand performance to business outcomes, and use data to defend and evolve strategy.

• You communicate with precision and confidence. You can write a sharp brief, present a campaign with conviction, and tell a stakeholder why brand investment matters without resorting to platitudes.

• You operate with low ego and high standards. You know how to build shared ownership and bring people along, because brand only works when the whole company believes in it.