1. Brand Education & Mentoring •Develop and execute a Martell education programme with to-B and to-C faces to ensure efficient recruitment for Martell and cognac •Inspire and educate in-market sales team on the brand to generate interest and a robust understanding of qualities/characteristic/heritag
KEY DUTIES AND RESPONSIBILITIES 1. Brand Education/ Trainings: The Brand Ambassador must become a brand expert on practical matters, product making, brand guidelines and brand education towards key opinion leaders, final consumer and media influencers. Along with sales force: extensive and continued
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