Senior Product Builder, Brand

ShopMy is transforming e-commerce by building the infrastructure for human-led curation at scale. We help brands run performance-driven creator programs while enabling top creators to monetize their influence and partner directly with the brands they love—driving discovery through trusted tastemakers and authentic recommendations.

ShopMy recently became a unicorn, raising at a $1.5B valuation with backing from Bessemer Venture Partners, Avenir Growth Capital, and Bain Capital Ventures.

At ShopMy, you're building the future of human-led commerce for the world's best brands, tastemakers, and shoppers. You move fast and see immediate impact in your work, alongside accomplished teammates who are driven by helping find the world's best things. If you’re excited to help shape the future of curated commerce at the intersection of technology, culture, and taste, we’d love to meet you.

We're hiring a Senior Product Builder to focus on the Brand experience at ShopMy.

This is not a typical product management role - this is a builder's role with a lot more ownership. Builders own the UX of what they ship and push production code themselves, usually with AI tools like Claude Code or Cursor. There is no spec-and-handoff step here.

Brands are where ShopMy's revenue comes from. They use ShopMy to discover creators, run gifting programs and paid collaborations, track attribution, and measure ROI on their creator marketing spend. You'll own brand-facing surfaces such as discovery and search, gifting, campaigns and Opportunities, analytics and reporting, and the daily tools brand teams use to operate at scale.

We're looking for someone with real UX and product design depth. A lot of Brand work moves quickly and won't have a dedicated designer attached, so you'll take a problem from a rough signal to a designed, built, and shipped feature yourself.

Please note: This role is based in NYC, and we are not considering fully remote candidates at this time.

We need someone who embodies three qualities:

Builders here handle two types of work, and we need someone strong at both:

• →Own brand-facing product surfaces end to end, including creator discovery, gifting, campaigns, analytics, attribution, and reporting
• →Design the UX yourself: flows, prototypes, and production-ready front-end work, without waiting for a designer to go first
• →Ship code to production, usually with AI coding tools, and stay close through the last mile: how the feature behaves, where it breaks, how it performs
• →Diagnose real problems from organizational noise: brand feedback, sales and CS escalations, usage data, and competitive moves
• →Partner with Engineering, Design, ML, and Data on larger, more technical projects
• →Work closely with ShopMy's Brand Growth and Client Strategy teams to understand the brand buyer's world: their workflows, pain points, and how they measure success
• →Balance a fast stream of iterative improvements with quarterly roadmap bets

You judge yourself by what is live in production. Ideas, documents, designs, and prototypes are inputs to the work, not the work itself. Until something is running in production and changing behavior, the job is not finished.

Success is not measured by how quickly work moves through phases, how many meetings are run, or how polished the intermediate artifacts appear. Real product work is recursive. You know when to slow down to shape the right solution and when to push to get it into users' hands.

The only reliable signal of success is a product that exists in production and makes the company better.

• Experience building B2B or marketplace software products as a product designer, product manager, or engineer (ideally some combination)
• A strong product or UX design foundation: you can sketch flows, critique interfaces, and make good UX calls on your own
• Recent hands-on building experience: you've personally shipped working software and you're comfortable writing production code with AI tools
• A portfolio, GitHub, or personal site showing products you personally shaped and shipped (preferred)
• 0 to 1 experience inside a larger product: you've taken an idea from nothing to live and owned the outcome
• Technical fluency: you understand APIs and data models and can reason about how a change ripples through connected systems
• B2B product instincts, especially for products where the end user isn't the budget holder
• Real interest in, and opinions about, creator marketing, affiliate, and how brands measure ROI. Brand-side experience isn't required, but you should care about this space
• Comfort with high ownership on a small team where you're expected to unblock yourself

• Experience in a space adjacent to ours: creator economy, marketing tech, affiliate, ad platforms, or commerce
• Founder or founding product hire background
• Experience turning sales and CS feedback into product direction
• CS degree or engineering background