Marketing Design Coordinator

• Assist in creating and formatting marketing content, including blogs, email campaigns, product brochures, case studies, and web pages.
• Support the content marketing calendar by tracking deadlines, coordinating reviews, and ensuring timely delivery.
• Help gather input from internal subject matter experts, customers, and partners to inform content development.
• Ensure all content aligns with brand guidelines and messaging standards.

• Create branded visual assets for campaigns, social media, email, digital advertising, and print materials.
• Design and produce trade show graphics, sales collateral, product brochures, and event materials.
• Adapt existing templates and develop new layouts that align with brand guidelines.
• Size and optimize graphics for correct specifications across platforms, including web, social, and print.
• Maintain the team's visual asset library, keeping files organized and templates up to date.
• Collaborate with the marketing team to bring campaign concepts to life visually.

• Assist in building and deploying segmented email campaigns, including newsletters, promotions, and product announcements.
• Help manage email list segmentation, maintain list hygiene, and support email marketing efforts.
• Plan, schedule, and publish content across social media platforms in line with the content calendar.
• Monitor social channels, respond to inquiries in a timely manner, and flag relevant activity to the team.
• Update and maintain website content using WordPress to support marketing campaigns and business needs.

• Coordinate logistics for integrated marketing campaigns across print, digital, and social media.
• Ensure ad creatives are delivered on time and meet technical specifications for each platform.
• Track and report on campaign performance metrics, identifying trends and areas for improvement.

• Own end-to-end logistics for trade shows and events, including booth coordination, vendor communication, and shipping.
• Design and produce event materials including booth graphics, signage, handouts, and promotional items.
• Maintain the trade show calendar and keep the team on track with pre-show checklists and deadlines.
• Manage post-event follow-up activities and help assess event performance.

• Maintain organized project files, asset libraries, and marketing documentation.
• Coordinate with external vendors, agencies, and partners as needed.
• Provide general administrative and operational support to the marketing team.

• 1-3 years of experience in a marketing or graphic design role, internship, or equivalent.
• Must be proficient in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.
• Demonstrated ability to produce quality visuals for print, digital, web, and social media.
• Willingness and ability to learn Inovonics products and markets. You will be expected to develop a solid understanding of Inovonics' product lines, the security and senior living industries, and the customers we serve.
• Strong attention to detail and a consistent eye for brand accuracy and visual quality.
• Highly organized with the ability to manage multiple projects and deadlines simultaneously.
• Strong written and verbal communication skills, including copywriting ability.
• Comfortable working both independently and collaboratively as part of a team.
• Familiarity with CRM and marketing automation tools.

Bachelor’s degree in marketing, Graphic Design, Communications, or a related discipline, or equivalent experience.

• Experience with Salesforce and/or Pardot (Marketing Cloud Account Engagement).
• Experience managing website content using WordPress.
• Background or interest in physical security or senior living markets.
• Familiarity with AI-driven tools that support content creation or image generation.