Creative Director

Objectives of this role • Lead and review the work of the creative teams for all web, print, and digital Corporate communication and marketing collaterals. • Spearhead and manage content strategy for both small and large projects, harnessing brand design, copy, art, and digital technology • Collaborate with the marketing and Corporate communication units in developing communication plans, analyzing results, and identifying opportunities • Develop internal campaigns that translate objectives across business units into clear and motivating creative strategies • Analyze brand tracking, market trends, consumer needs, and the competitor landscape • Meet budget requirements by forecasting and managing expenses Responsibilities • Supervise the graphic designers, copywriters, photographers/videographers, in the strategic development of messaging and deliverables • Prioritize work and resources across engagements, based on short- and long-term needs, and develop schedules by collaborating with designers, copywriters, and production artists • Conduct brainstorming sessions with creative team, maintaining strategic thinking to develop innovative and actionable initiatives in a fiscally responsible manner • Review and approve art and copy developed by the team, ensuring that deliverables address Corporate communication and marketing goals and challenges effectively • Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for sophisticated audiences • Oversee the presentation of final concepts, and obtain approvals for deliverables Requirements • Ten years of relevant experience, with seven or more years as a creative director in an agency or corporate setting • Experience in creating marketing/advertising campaigns — from developing the vision and messaging platform to overseeing production on time and within budget • Experience in creating integrated content across all marketing channels: digital, social media, paid media, mobile, offline, and print • Proven ability to develop successful concepts • Proficiency in leading a team of diverse, talented creatives • Strong creative vision, with an eye on business objectives Preferred skills and qualifications • Bachelor’s degree (or equivalent) in marketing or business • Experience as a copywriter, graphic designer, or production artist • Experience in project management, with a focus on creative direction