24d ago

Product Marketing Manager

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MarketingMarketing Manager

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Quick Summary

Key Responsibilities

This is the senior individual contributor role in our Product Marketing team. You'll own go-to-market for our largest,

Requirements Summary

Experience in HR, benefits, employee experience or another regulated or partner-dependent product area A degree in marketing,

Technical Tools

MarketingMarketing Manager

📍London│Hybrid

Responsibilities

~1 min read

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Own go-to-market end to end for large platform, admin and Salary Sacrifice product releases, from positioning through to post-launch adoption
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Build launch plans, define deliverables and secure cross-functional commitments from Product, Sales, Client Success, Implementation and Support
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Run the launch cadences: GTM kick-offs, progress check-ins, Revenue team training sessions and regular business-wide updates
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Develop positioning and messaging tailored to segment and buyer, translating product detail into commercial language the Revenue team can use without further translation
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Design and deliver product training for Sales, Client Success, Implementation and Support, in partnership with the Product Marketing Specialist and Enablement Lead
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Build and maintain enablement assets including battlecards, pitch decks, playbooks and ROI tools
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Own technical writing for your product portfolio: help centre articles, how-to guides, admin documentation and internal reference material
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Write client-facing release comms and transactional copy, and provide the product substance for client education campaigns
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Gather competitive intelligence and turn it into practical, usable battlecards and objection-handling material
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Track and report on product adoption and your influence on the revenue lines tied to your launches, and run feedback loops between clients, Revenue and Product

At least three years' experience in product marketing, product management or a closely related role within a B2B SaaS environment
A track record of running product launches end to end, including the cross-functional coordination that comes with them
Proven ability to build positioning and messaging that changes how a product is sold
Exceptional writing skills across formats: commercial copy, enablement material and technical documentation
Confidence working with senior stakeholders and holding them to commitments without direct authority
A strong analytical instinct and the ability to act on adoption and usage data, not just report it
Fluent, active use of AI tools in your day-to-day work, for research, content production and speed. This is a requirement rather than a nice-to-have
Strong organisation and the ability to manage several launches simultaneously at different stages
Genuine curiosity about the HR tech market, competitors and how the category is moving

Nice to Have

~1 min read

Experience in HR, benefits, employee experience or another regulated or partner-dependent product area
A degree in marketing, business or a related field

What We Offer

~1 min read

Perkbox is the employee experience platform built to care for, connect with, and celebrate employees in all areas of life.

With more than 20 years of experience across public, private, SME and corporate sectors, we support nearly 4 million employees across 7,500 organisations in the UK and Australia. From the NHS to leading private sector businesses, our platform brings together benefits, wellbeing, and recognition in one place people actually use.

From access to expert mental health services to help with the cost of everyday essentials, our range of benefits and wellbeing tools meets people where they are, at work and beyond.

We're redefining what employee benefits can be. And we're just getting started.

Our typical interview process involves 4 main stages:

Application
Short call with a member of the TA team
30-minute video call with Hiring Manager and one other team member
Final Interview and task with two members of the team

Our average process takes around 2-3 weeks, but we will always work around your availability. You will have the chance to speak to our recruitment team at various points during your process. If you have any specific questions ahead of this, please contact us on talent@perkbox.com

We’re committed to being an inclusive employer and creating a fair workplace for all. We encourage applications from candidates across all backgrounds, circumstances, ages, disabilities, ethnicities, religions or beliefs, gender identities, or sexual orientations

We're happy to offer reasonable adjustments during our hiring process. Just let us know, and we'll make it work for you. Your comfort and success matter to us!