Analista de SEO Sênior

We are looking for a Senior SEO Analyst to drive organic growth, improve search visibility, and strengthen digital acquisition strategies for enterprise clients. In this role, you will combine strategic planning with hands-on technical SEO execution, using data-driven insights to improve rankings, traffic, engagement, and conversions. You will conduct comprehensive SEO audits, manage keyword research and backlink strategies, and identify opportunities across technical, on-page, and off-page optimization. Working closely with development and marketing teams, you will establish best practices, create scalable processes, and align SEO initiatives with broader business objectives. You will also contribute to inbound and outbound marketing strategies, supporting lead generation, customer acquisition, and retention. This fully remote, full-time opportunity is ideal for a detail-oriented digital marketing professional who enjoys working across multiple projects and translating performance data into measurable business results.

• Degree in Marketing, Advertising, Business Administration, or a related field, or advanced training in Digital Marketing.

• Proven professional experience in SEO, including strategic planning, technical implementation, performance analysis, and ongoing optimization.

• Experience with e-commerce platforms and an understanding of the challenges involved in improving organic visibility and conversion performance for online stores.

• Strong analytical skills and confidence working with data, performance metrics, spreadsheets, and Google Analytics 4 (GA4).

• Solid knowledge of digital marketing, particularly inbound marketing strategies and their role in acquisition and lead generation.

• Good understanding of paid traffic strategies and their specific characteristics, including how paid media and organic search can complement one another.

• Excellent copywriting skills, with the ability to develop or refine content that supports search visibility, user engagement, and conversion goals.

• Proficiency in Microsoft Excel for data analysis, reporting, and performance monitoring.

• Intermediate English proficiency.

• Basic knowledge of HTML, CSS, and JavaScript to prepare technical briefs, communicate requirements, and support website optimization adjustments.

• Strong attention to detail and the ability to manage multiple projects, deadlines, and priorities effectively.

• Excellent communication and collaboration skills, with the ability to work across marketing, development, and other multidisciplinary teams.

• A proactive, results-oriented mindset, with the ability to identify opportunities, make data-informed recommendations, and continuously improve SEO performance.

• Experience with Adobe Experience Cloud solutions, particularly Adobe Target, Adobe Audience, Adobe Analytics, and Adobe Advertising.

• Adobe Marketo Engage Professional certification.

• Experience with business intelligence and reporting tools such as Looker Studio and Power BI.

• Hands-on experience configuring and managing paid traffic campaigns across Meta Ads, Google Ads, and LinkedIn Ads.