Senior Creative Strategist, Growth

Join a fast-growing, AI-powered technology company transforming how people manage car ownership through personalized digital services. As a Senior Creative Strategist, Growth, you will shape the creative direction of performance marketing campaigns across TikTok, Meta, YouTube, connected TV (CTV), and emerging platforms. You will own the entire creative lifecycle, from developing concepts and writing scripts to directing production, editing videos, and optimizing campaign assets. Combining strong visual storytelling with performance insights, you will create advertising that drives measurable growth while strengthening brand identity. You will collaborate closely with growth, media, and analytics teams, manage external creative partners, and use generative AI tools to accelerate production. This is an opportunity to take significant creative ownership, experiment with new formats, and help build a scalable advertising engine in a dynamic, results-driven environment.

You are a performance-focused creative professional with strong visual judgment, hands-on production skills, and a track record of developing advertising that delivers measurable results. You combine an experimental mindset with commercial awareness and thrive in fast-paced environments where creative quality and execution speed are equally important.

• At least 5 years of experience in performance-driven creative production, ideally within a performance marketing agency or an in-house growth team at a direct-to-consumer (DTC) or app-based business.

• Demonstrated success producing or directing high-performing advertising across paid channels such as Meta, TikTok, YouTube, and connected TV.

• Strong performance creative instincts, including the ability to develop effective hooks, pacing, messaging, and calls to action that capture attention and drive conversions.

• Excellent visual taste and a strong understanding of design, composition, storytelling, and brand quality, with the ability to make performance advertising both effective and visually polished.

• Proficiency in video editing, including the ability to independently produce, refine, and iterate advertising assets quickly without compromising quality.

• Familiarity with creative performance metrics and the ability to use campaign insights to improve concepts, messaging, and production decisions.

• Practical experience with generative AI tools and a willingness to experiment with emerging technologies to improve creative workflows and output.

• Strong collaboration and communication skills, with the ability to work effectively across creative, media, growth, and analytics teams.

• An entrepreneurial mindset, adaptability, and the ability to take ownership of the creative process in a fast-moving environment.

Additional experience that would be advantageous includes:

• Experience working across both a performance marketing agency and a brand or design agency.

• Exposure to brand-level creative strategy and premium visual production.

• Experience managing external production teams, agencies, or creative partners.

• A demonstrated ability to balance performance-driven advertising with long-term brand building.