Senior Manager, Head of CE Commercial Finance

Role and Responsibilities

• Responsible for driving and analysing performance of, leading the planning and outlook projection in, the Thai Consumer Electronics business
• Support VD and DA division vision and roadmap to Thailand MP vision.  Driving strategic thinking into excellent execution
• Analyse monthly performance on VD and DA division
• Division/Segment P&L outlook projection and Annual Management Plan update
• Provide Important insights that will drive the success of the division
• Act as partner to the business, driving great performance by producing high quality plans and outlooks, analyzing the business against those plans, identifying risks / opportunities and working with division working team to improve performance
• Embed a culture and way of working across the division working team through using and developing analysis tools to ensure we are effectively and efficiently managing Flagship and Mass performance

• Analyze monthly performance on Dealer, Modern Trade, On-line, and B2B Channels and key customers
• Support weekly and monthly Demand and SCM meetings
• Proactively track performance versus target
• Channel P&L outlook projection and Annual Operating Plan/Strategic Business Plan update
• Provide important insights that will drive the success of the channel
• Integrated Channel – Commercial/Trade Plan and Activity Grid/calendar.  Optimize Sales Deduction (SD) investment fund through M&E (ruthless prioritization).Support Marketing ATL, BTL, and RM

• Responsible for driving and analyzing performance of, leading the Marketing planning and outlook projection in, the Thai Consumer Electronics business
• Support Consumer Electronics BU vision and roadmap to Thailand MP vision.  Driving strategic thinking into excellent execution
• Analyze monthly performance on CE Marketing spending – ATL, BTL, RM
• Marketing spending outlook projection and Annual Management Plan update
• Important insights that will drive the success of the CE
• Integrated Brand – Marketing Plan and Activity Grid/calendar.  Optimize Marketing investment fund through Measurement and Evaluation (M&E).   (Ruthless prioritization)
• To lead the ongoing development and management of the M&E (Measurement and Evaluation) process and cross functional team’s capabilities to deliver quality M&E learnings on trade and marketing activities/programs
• Ensure annual M&E timetable and process is signed off and communicated to cross-functional teams.
• To complete H1 and H2 M&E pre-evaluation,
• To complete H1 & H2 post evaluation and conduct workshop to share learnings.
• To develop activity evaluation tools which are linked to ROI measurement
• To lead development of M&E capability development for Marketing and Commercial teamInnovations

• Build business case and lead financial analysis for Innovations projects to ensure financial viability and facilitate Submission/Approval and Review

• Provide leadership, direction, coaching and career development for team of 8 subordinates.

Skills and Qualifications

• Solid technical/functional knowledge in Finance and Accounting.  BBA and Master degree in Finance or Accounting from reputable university
• Relevant work experience in Finance, preferably FMCG exposure.  Minimum 5-7 years in Finance manager position with people management exposure
• Solid experience in budget planning / forecast process and variance analysis
• Experience in business case and project analysis. 
• Experience in analysis effectiveness of trade and marketing spend, as well as channel and product division/segment P&L performance analysis.
• Strong analytical skill
• Business partnering mindset to work effectively with cross functions
• Advanced Microsoft Office skills, particularly on Excel
• Good written and spoken English
• Exceptional ability to work under pressure, meet tight deadlines, and focus on priorities
• Strong communication and people skills, able to influence management
• Strong communication and people skills, able to influence management

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