VP, Digital Sales and Operations

• Own and lead the digital business revenue plan, operating budget, and P&L performance.
• Develop and execute strategies that drive sustainable revenue growth, profitability, and long-term enterprise value.
• Establish sales and operating performance targets aligned with corporate objectives and growth initiatives.
• Partner with market leadership teams to increase digital revenue penetration and expand adoption of digital products and services.
• Identify new revenue opportunities, partnerships, and go-to-market strategies that support business expansion.
• Deliver accurate forecasting, pipeline visibility, and performance reporting to executive leadership.

• Lead, mentor, and develop a geographically distributed team of digital sales and operations leaders.
• Foster a high-performance culture centered on accountability, execution, collaboration, and continuous improvement.
• Recruit, retain, and develop top talent while building leadership bench strength and succession plans.
• Establish clear goals, compensation alignment, and performance management processes that drive results.
• Lead organizational transformation efforts that improve sales productivity and overall business performance.

• Oversee all digital advertising operations, campaign fulfillment, and client delivery functions.
• Establish operational KPIs and service-level standards focused on quality, efficiency, scalability, and customer satisfaction.
• Drive process optimization initiatives that improve speed-to-market, campaign execution, and operational effectiveness.
• Ensure excellence in campaign performance, reporting, billing accuracy, and client support.
• Champion automation, technology adoption, and workflow improvements that increase productivity and profitability.

• Develop strategies that improve customer retention, increase customer lifetime value, and reduce client churn.
• Partner with sales leadership to strengthen client relationships and maximize revenue growth within existing accounts.
• Ensure client success teams deliver exceptional experiences and measurable business outcomes for customers.
• Analyze customer performance data, identify trends, and implement initiatives that improve retention and expansion opportunities.

• Collaborate with the Chief Digital Officer to evaluate technology platforms, vendor relationships, and strategic partnerships.
• Support the development, commercialization, and market positioning of new digital products and services.
• Drive innovation initiatives that improve competitive differentiation and business performance.
• Partner with product, technology, finance, and market leadership teams to align resources and execution against strategic priorities.
• Support the growth of Beasley's B2B platform initiatives, customer acquisition strategies, and long-term digital business expansion plans.

Qualifications & Experience

• 10+ years of progressive leadership experience in digital media, advertising, ad-tech, marketing services, agency leadership, SaaS, or related industries.
• Proven track record of leading high-growth digital businesses with direct responsibility for revenue, profitability, and operating performance.
• Demonstrated success building and scaling digital sales organizations and advertising operations teams.
• Experience managing multi-million-dollar revenue businesses and complex organizational structures.
• Strong understanding of digital advertising ecosystems, programmatic media, performance marketing, audience solutions, CRM platforms, analytics, and campaign fulfillment processes.
• Proven ability to drive organizational change, improve operational performance, and execute transformational initiatives.
• Exceptional leadership, communication, and stakeholder management skills with the ability to influence at all levels of the organization.
• Data-driven decision maker with strong analytical, financial, and strategic planning capabilities.
• Experience within digital agencies, media organizations, marketing technology companies, publishers, or ad-tech platforms strongly preferred.
• Radio broadcasting experience is not required.