Growth Marketing Manager for Innovations

Do you want to take the first step in making Filipinos’ lives better everyday? Here in GCash we want to stay at the forefront of the FinTech industry by creating innovative, meaningful, and convenient financial solutions for the nation! G ka ba? Join the G Nation today!

The Growth Marketing Manager for Innovations will help shape the future of GCash by developing and launching new products and features that support our vision of Financial Inclusion for All. This role focuses on understanding consumer needs, building strong product propositions, planning go-to-market strategies, and driving user growth and business performance through data-driven marketing.

• At least 5 years of experience in brand marketing, brand management, or a related field, with strong consumer insights experience.
• At least 2 years of experience in business case development and advertising and promotions (A&P) budget management.
• At least 1 year of experience in a managerial role.
• Strong analytical skills, with the ability to turn customer and business data into clear insights and actionable plans.
• Excellent writing skills, particularly in developing consumer insights, product propositions, research briefs, and creative briefs.
• Experience developing communication strategies and working with creative teams to deliver campaigns that drive customer acquisition and usage.
• Strong project management, problem-solving, and decision-making skills, with a focus on results.
• Excellent communication and presentation skills, with the ability to work effectively with different stakeholders.
• Ability to adapt to a fast-paced, agile work environment and manage multiple priorities.