Head of Finance & Operations

Your primary responsibility will be to lead Finance, ensuring strong financial control, reliable forecasting, healthy cash flow and actionable business insights. Alongside Finance, you'll oversee operational performance through our Head of Operations, who reports to you on GM development, inventory, demand forecasting, fulfilment efficiency and working capital. You'll work closely with the founders and leadership team, translating financial and operational insights into better business decisions. This is a role for someone who combines strategic thinking with hands-on execution and enjoys making a measurable impact.

• Your primary focus is to ensure Parfumado has the financial control, insights and forward-looking visibility needed to scale profitably.

• Own financial planning, budgeting, forecasting and management reporting.

• Lead financial control, accounting oversight and monthly and annual closing processes.

• Manage cash flow, liquidity and working capital.

• Monitor profitability, margins, cost structures and financial performance across markets and channels.

• Build reliable financial models and scenarios to support strategic and commercial decisions.

• Drive financial process improvements, automation and efficiency.

• Lead and develop the Financial Controller and Junior Admin Associate

The Head of Operations reports to you and owns how the operation runs and delivers, remaining accountable for cost of goods sold and operational gross margin and forecasting (etc). Your oversight sets the financial guardrails and aligns operations with cash flow and strategic objectives (a control on spend, not shared ownership of that KPI) and oversees performance.

• Lead and support the Head of Operations, ensuring clear priorities, KPIs and accountability. 

• Oversee inventory performance, stock turnover, stock coverage and inventory-related working capital.

• Oversee that demand forecasting, purchasing and inventory planning are aligned with commercial forecasts and cash flow objectives.

• Oversee fulfilment costs, operational efficiency and service performance.

• Help identify and drive opportunities to reduce costs and improve inventory efficiency.

• Own the agenda and framing for operational performance in management reporting and at the Management Team meeting (with the founders + Head of Product).

• Act as a financial sparring partner to the founders and Management team.

• Translate financial and operational data into clear recommendations and business priorities.

• Own monthly management reporting, performance dashboards and financial shareholder reporting.

• Support investment decisions, strategic planning and growth initiatives.

• Support the founders in potential fundraising processes through financial modelling, investor materials, due diligence and financial analyses. Fundraising strategy, investor relationships and process ownership remain with the founders.

• Leverage AI, automation and modern financial tools to improve decision-making and efficiency.

• Strong experience in financial leadership, financial control, FP&A or a comparable finance role within a growing business.

• Proven ability to own budgeting, forecasting, cash flow management and financial reporting.

• A strong commercial mindset and the ability to translate financial insights into business decisions.

• Experience with inventory, working capital and operationally complex businesses, ideally in e-commerce, subscription or consumer products.

• Experience managing teams and driving performance through clear accountability.

• A hands-on, structured and pragmatic approach, comfortable working in an entrepreneurial environment.

• Strong communication skills and the confidence to challenge and advise founders and senior stakeholders.

• Affinity with financial systems, automation, data and AI-driven process improvements.

Great! We'd love to receive your CV or LinkedIn profile. Curious what it's like to work at Parfumado? Take a look at our website, Instagram, TikTok, or LinkedIn to get a feel for who we are.

Acquisition in response to this vacancy is not appreciated.

You'll hear from us within two weeks. If we're excited about your profile, we'll invite you for a first video call. After that, the next step is an interview with the hiring manager, followed by a case interview, and a final conversation with one of the founders. And then… you might just be our new Head of Finance and Operations!