Senior Finance Business Partner - Retail and Scratchcards

At the heart of everything we do is our vision to change lives every day, and our mission to grow The National Lottery responsibly and champion its impact. 

We are Allwyn UK, part of the Allwyn Entertainment Group – a multi-national lottery operator with a market-leading presence across the USA (Michigan and Illinois) and Europe, including Czech Republic, Austria, Greece, Cyprus and Italy.

While the main contribution of The National Lottery to society is through the funds to good causes, at Allwyn we put our purpose and values at the heart of everything we do.  Join us as we embark on a once-in-a-lifetime, largescale transformation journey by creating a National Lottery that delivers more money to good causes.  

We’ll talk a bit more about us further down the page, but for now – let’s talk about the role and who we’re looking for…

 We are looking for an experienced Senior Finance Manager to lead on Retail profitability and Scratchcard performance providing recommendations for change and optimisation 

• →Business Partner to the Retail and Product Directors and their Direct Reports. 
• →Finance Lead supporting Retail Channels & Scratchcard Product team 
• →Finance lead for Scratchcard strategy, business cases, modelling and PIRs. 
• →Finance lead for Retail benefit cases including development of business case and post investment review.  
• →Develop a reporting and governance framework to support business strategic initiatives across Retail & Scratchcards. 
• →Lead on the consolidation of benefits tracking of business initiatives as identified through P&L optimisation. 
• →Through thorough analysis and measurement, influence decisions and recommend key areas of focus and improvement. This could include: 
• →Pricepoint optimisation 
• →Product Mix recommendations 
• →Retailer specific trend analysis 
• →Understand significant cost lines and challenge investment proposals where required.   
• →Accountable for the input of new Retail & SC initiatives into the planning process. 
• →Support the Head of Finance with adhoc commercial requests as required 
• →Work with the analytical teams to develop benefit tracking measurement and robust assumptions for commercial cases 
• →Upskill the business to understand the Commercial drivers of profitability by channel and work alongside senior leadership to drive change 

• Qualified accountant (ACCA, CIMA, ACA) with previous experience in Commercial Finance as well as partnering Senior Stakeholders  
• Ability to lead cross functional workstreams and influence outcomes. 
• Strong interpersonal, communication & presentation skills and able to articulate financial information to non-finance stakeholders 
• Commercial awareness and ability to apply this to decision making and recommendations 
• Strong financial modelling required enhanced with the ability to actively translate this into actions & insight 
• Previous experience of driving improvements to underlying profitability. 
• Self-starter with a keen attention to detail and independent thinking 

At Allwyn, we are dedicated to changing lives and growing the National Lottery responsibly, championing its positive impact on people, places, and the planet.

Innovation - We pride ourselves on it! We’re constantly looking for new ways to excite our customers, bringing new products to market to enjoy which is all supported by our responsible play values and making them accessible to all. 

Giving back – Did you know that playing the lottery generates around £30m a week for charities and good causes in the UK? Our aim is to have doubled this number by the end of the first 10-year license.

Sustainability – Our aim is to become a net zero national lottery. We have 2030 targets to decarbonise our operations and energy. We’ve already transitioned to renewable energy providers, made our London and Watford offices zero gas, and ensured our fleet consists of low-emission vehicles. In addition, we’re working with our value chain partners to develop a net zero target date.

Empowering every voice – We believe in creating a culture where everyone feels they belong, can be themselves, has access to opportunities and can thrive for the benefit of good causes.  Our diverse teams are working hard to make all parts of The National Lottery inclusive – whether people play a game in a store or online, because when everyone can play, everyone wins..

An inclusive reward offering with wellbeing at the centre

At Allwyn, inclusion is built into how we care for our people. Our benefits and policies support colleagues and their families at every stage of life and career. By prioritising wellbeing and belonging, we create a workplace where everyone feels valued, rewarded, and empowered to succeed. Our people are more than colleagues - they’re winners, driving positive change and making a real difference in communities.