Senior Director, NA Field Marketing

Presidio, Where Teamwork and Innovation Shape the Future
At Presidio, we're at the forefront of a global technology revolution, transforming industries through cutting-edge digital solutions and next-generation AI. We empower businesses - and their internal customers - to achieve more through innovation, automation, and intelligent insights.

The Role

We are seeking a strategic, results-driven Sr. Director, NA Field Marketing to lead the development and execution of multi-channel field marketing programs that accelerate demand, deepen customer relationships, and drive measurable pipeline across regions and named accounts. This role owns the strategy for the full field marketing mix; including ABM, executive engagement, partner co-marketing, regional digital, content activation, customer acceleration, and events. You will build a unified, locally-relevant demand engine that aligns with sales priorities and corporate demand campaign narratives.

This is a senior role that requires both strategic vision and hands-on program leadership. You will lead a team of regional field marketers, partner closely with Sales, Partner Marketing, Marketing Operations, SDR’s and Demand Generation, and serve as a critical bridge between corporate marketing strategy and field execution. The right candidate has deep experience building high-performing field marketing functions in B2B technology companies and a clear point of view on how modern field marketing has evolved beyond event execution to a multi-channel, insight-driven discipline.

• Build and own the multi-channel field marketing strategy, integrating ABM, executive engagement, partner co-marketing, regional digital, content activation, pipeline acceleration, and events into a unified playbook.
• Develop field marketing plans with your team aligned to regional sales priorities, named account strategies, and corporate campaign narratives.
• Establish field marketing as a strategic driver of pipeline, not just a tactical execution arm. Champion the shift from event-heavy to insight-driven, multi-touch engagement that reaches buyers where they are.

• Lead, mentor, and develop a team of regional field marketers across multiple geographies.
• Establish best practices, set performance standards, and provide coaching to ensure consistent execution across regions.
• Foster a collaborative, high-performing team culture focused on sales alignment, measurable impact, and continuous improvement.
• Attract, retain, and develop top talent; invest in professional development and build capabilities across the field marketing function.

• Own field marketing contribution to pipeline targets across regions and named accounts (marketing-sourced and marketing-influenced).
• Partner with Sales leadership to align on territory priorities, account-based plays, and pipeline goals.
• Measure and report on field marketing performance, including engagement, pipeline created, pipeline influenced, and ROI.

• Manage a consolidated MDF field marketing budget across programs, territories, and events.
• Allocate resources strategically, track spend against plan, and continuously optimize investments based on performance data.
• Provide executive-level reporting on marketing contribution to pipeline and revenue, demonstrating clear ROI against investment.

• Partner with Demand Generation to ensure field activations complement and amplify corporate campaigns.
• Partner with Product Marketing to ensure field messaging aligns with solution positioning and key narratives.
• Partner with Channel/Partner Marketing to co-develop joint programs with strategic technology partners and leverage MDF for field campaigns.
• Partner with key stakeholders to activate customers as references, speakers, and advocates.
• Collaborate with Marketing Operations, Communications, and Customer Success to ensure integrated programs and consistent messaging.

• ABM & Named Account Programs: build 1:1, 1:few, and 1:many ABM plays in partnership with sales and demand gen.
• Executive Engagement: design and lead a year-round executive programs targeting C-level customers and prospects; create frameworks for topic selection, attendee curation, and content development that strengthen relationships with key decision-makers and advance enterprise opportunities.
• Partner Co-Marketing: joint programs with strategic technology partners (hyperscalers, ISVs, OEMs).
• Regional Digital: guide the team on how to implement geo-targeted paid, email, and social programs that supplement corporate campaigns.
• Content Activation: Help build localized content programs, customer stories, and vertical-specific assets.
• Customer Advocacy: Integrate reference programs, customer advisory boards, case study development into activity mix.
• Events: Act as partner to Corporate events and help support Field Marketers in trade shows, proprietary events, regional meetups, with a focus on ROI criteria and pipeline attribution.

• Oversee relationships with event production companies, creative agencies, registration platforms (e.g. Splash), and other key vendors.
• Negotiate contracts and ensure vendor performance meets quality, timeline, and cost standards.
• Build vendor partnerships that enable world-class execution across field programs.

• Use account, campaign, and pipeline data to continuously improve field marketing effectiveness.
• Stay current on B2B field marketing best practices and emerging technologies; pilot new formats and evolve programs to maximize engagement and impact.
• Build and evolve the field marketing playbook based on what’s working across regions.
• Establish metrics and analytics frameworks that enable data-driven decision making.

• Marketing-influenced pipeline and revenue by territory and region
• Field marketing program ROI across the full tactic mix
• Team retention and professional development benchmarks
• Budget management and spend efficiency against plan

• 10+ years of B2B field marketing experience in technology companies, with at least 5 years leading field marketing teams.
• Proven track record building and executing multi-channel field marketing programs that drive measurable pipeline, not just event management.
• Strong understanding of ABM, executive engagement, partner co-marketing, and modern field marketing tactics.
• Experience partnering closely with enterprise sales organizations and aligning marketing to territory and revenue goals.
• Strong leadership and people management skills, including leading geographically distributed teams.
• Executive presence and comfort presenting to C-level audiences and senior sales leadership.
• Business acumen with demonstrated budget management and P&L experience.
• Excellent project management and organizational skills; proven ability to manage complex, multi-workstream initiatives.
• Strong data-driven mindset with expertise in marketing metrics, attribution, and performance measurement.

• Experience in IT services, managed services, or technology channel environments.
• Familiarity with ABM platforms (6sense, Demandbase), marketing automation (Pardot, Marketo), and CRM (Salesforce).
• Experience with event management platforms (Cvent, Bizzabo, Splash, or similar).
• Experience building or scaling a field marketing function.

• Bachelor’s degree in Marketing, Business, or a related field.
• 10+ years of B2B marketing experience with a focus on field marketing.
• 5+ years managing marketing teams, including geographically distributed team structures.

Your future at Presidio
Joining Presidio means stepping into a culture of trailblazers - thinkers, builders, and collaborators - who push the boundaries of what's possible. With our expertise AI-driven analytics, cloud solutions, cybersecurity, and next-gen infrastructure, we enable businesses to stay ahead in an ever-evolving digital world.

Here, your impact is real. Whether you're harnessing the power of Generative AI, architecting resilient digital ecosystems, or driving data-driven transformation, you'll be part of a team that is shaping the future.

Ready to innovate? Let's redefine what's next-together.

About Presidio
Presidio is committed to hiring the most qualified candidates to join our amazing culture. We aim to attract and hire top talent from all backgrounds, including underrepresented and marginalized communities. We encourage women, people of color, people with disabilities, and veterans to apply for open roles at Presidio. Diversity of skills and thought is a key component to our business success.

At Presidio, speed and quality meet technology and innovation. Presidio is a trusted ally for organizations across industries with a decades-long history of building traditional IT foundations and deep expertise in AI and automation, security, networking, digital transformation, and cloud computing. Presidio fills gaps, removes hurdles, optimizes costs, and reduces risk. Presidio's expert technical team develops custom applications, provides managed services, and enables actionable data insights and builds forward-thinking solutions that drive strategic outcomes for clients globally. For more information visit https://presidio.com

Applications will be accepted on a rolling basis.

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