3h ago

SEO Lead

IndiaRemoteFull-timelead

MarketingSEO

1 views0 saves0 applied

Apply Now

Quick Summary

Key Responsibilities

Own the end-to-end SEO and AEO/GEO strategy across websites and international markets. Improve visibility and citation frequency across AI answer engines, including ChatGPT, Perplexity, Gemini,

Requirements Summary

3–5+ years of hands-on SEO experience, ideally within SaaS, consumer technology, or AI products. Demonstrated success in growing organic traffic and signups, supported by measura

Technical Tools

MarketingSEO

We are seeking an experienced SEO Lead to drive organic growth across traditional search engines and emerging AI-powered discovery platforms. In this remote, full-time role, you will own the end-to-end organic search strategy, covering technical SEO, content, programmatic SEO, and authority building. You will also lead Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), helping ensure products are visible and recommended in AI-generated answers. Working closely with engineering, product, design, and content teams, you will turn search insights into measurable business results. This is an opportunity to shape the growth strategy of innovative AI-powered creative products in a fast-moving, experimentation-driven environment.

As SEO Lead, you will develop and execute a comprehensive organic growth strategy across global markets, connecting search performance to user acquisition and revenue. Your main responsibilities will include:

Own the end-to-end SEO and AEO/GEO strategy across websites and international markets.
Improve visibility and citation frequency across AI answer engines, including ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews.
Lead technical SEO for a large Next.js website, addressing crawlability, indexation, site architecture, Core Web Vitals, structured data, and rendering issues.
Plan and scale programmatic SEO initiatives using templates for tools, use cases, styles, and comparison pages while maintaining content quality and avoiding duplication.
Develop keyword and topic strategies based on search intent across image, video, and AI-powered creative tools.
Define content strategies, prepare briefs, and collaborate with writers to create content that ranks and converts.
Strengthen domain authority through digital PR, strategic partnerships, and high-quality link-building initiatives.
Manage international SEO, including hreflang implementation, localization, and market-specific keyword strategies.
Set up and maintain SEO tracking and reporting using Google Search Console, GA4, Ahrefs, Semrush, and AI visibility tools.
Connect organic search performance to signups, conversions, and revenue.
Collaborate with engineers to prioritize and implement technical improvements and new SEO-focused page types.
Run experiments, evaluate results, and communicate actionable insights to relevant teams.
Monitor Google algorithm updates and evolving AI search behaviors to continuously refine the strategy.

Requirements

~1 min read

The ideal candidate combines strong technical SEO expertise with a proven ability to generate measurable organic growth, particularly in SaaS, consumer technology, or AI-driven environments. You should be comfortable working across teams and adapting strategies as search evolves. Key qualifications include:

3–5+ years of hands-on SEO experience, ideally within SaaS, consumer technology, or AI products.
Demonstrated success in growing organic traffic and signups, supported by measurable results and performance data.
Strong technical SEO expertise and experience collaborating with developers on JavaScript-based websites, particularly Next.js.
Practical, hands-on experience implementing and scaling programmatic SEO strategies.
A solid understanding of AEO and GEO, including how AI models identify, evaluate, and select sources for citations.
Expert proficiency with Google Search Console, GA4, Ahrefs or Semrush, Screaming Frog, or comparable SEO tools.
Experience with link-building strategies and digital PR.
Strong analytical skills and the ability to translate performance data into actionable recommendations.
Excellent communication skills and the confidence to advocate for SEO priorities across engineering, product, design, and content teams.
Experience with international and multilingual SEO is an advantage.
Basic knowledge of App Store Optimization (ASO) is a plus.
Familiarity with AI tools and automation to improve SEO workflows is beneficial.