Senior AI-native Growth Marketer

• Strong experience in AI-driven growth marketing, B2B marketing, or go-to-market initiatives.
• Highly creative mindset with the ability to identify unconventional opportunities and develop innovative marketing ideas.
• AI-native approach, with hands-on use of generative AI tools, automation, and emerging technologies in everyday workflows.
• Strong execution capabilities and the ability to move from idea to launch quickly.
• Demonstrated ability to independently build, test, and scale marketing experiments.
• Resourcefulness and the ability to deliver results with limited resources.
• Self-directed approach with strong ownership and minimal dependency on detailed instructions.
• Comfortable experimenting, taking calculated risks, learning from failures, and iterating quickly.
• Strong analytical mindset with the ability to measure outcomes and identify effective growth strategies.
• Curiosity and adaptability to understand new industries, technologies, products, and target audiences.
• Proven track record of building or launching creative projects, campaigns, tools, or initiatives.

As part of the application, candidates must share three projects, initiatives, or experiments they have created or launched. For each, explain:

• Inspiration: What was the original idea, and what opportunity did you identify?
• Execution: How did you build and launch it, particularly using AI, creative thinking, or limited resources?
• Results: What outcomes did it generate?
• Learnings: What worked, what did not, and what would you improve?

• →Drive inbound interest and brand discovery among target enterprise audiences, including CISOs, security architects, security leaders, and relevant decision-makers.
• →Continuously develop, launch, measure, and optimise innovative growth experiments.
• →Maintain a high velocity of experimentation by testing multiple ideas and approaches rather than relying on traditional marketing campaigns.
• →Identify effective and repeatable strategies that consistently generate meaningful awareness and inbound enquiries.
• →Leverage generative AI, automation, no-code platforms, and emerging technologies to accelerate marketing execution.
• →Create unconventional marketing initiatives, including AI-generated videos, technical explainers, interactive experiences, creative content, and community-driven campaigns.
• →Independently build and launch landing pages, content assets, lightweight applications, and automated workflows without depending heavily on engineering teams.
• →Track experiment performance, identify successful approaches, discontinue ineffective initiatives, and scale strategies that deliver results.
• →Focus on meaningful engagement, qualified inbound interest, and business outcomes rather than impressions, likes, views, or follower counts.
• →Collaborate closely with sales, product, and leadership teams to identify opportunities and translate insights into growth experiments.
• →Stay updated on emerging AI tools, technologies, platforms, and unconventional marketing approaches.

• AI
• B2B Marketing
• AI-Driven Growth Marketing
• Growth Experimentation
• Go-to-Market Strategy
• Marketing Automation
• Creative Campaign Development

• Cybersecurity
• Enterprise Technology Marketing
• Technical Content Creation
• No-Code Tools
• AI-Generated Content
• Interactive Marketing Experiences

We prioritise demonstrated ingenuity, creativity, and execution over formal qualifications or conventional career paths. A marketing degree, traditional marketing background, advanced software engineering skills, or experience with specific marketing platforms is not mandatory.

Cybersecurity experience is an added advantage but not essential.