First Gen: Perfect Store Intern

Winter term: January/February to July 2027

Pepsi, Lay’s, Quaker, Doritos — hungry for more than just great flavors?

Experience what it’s like to shape the future of iconic brands and step into a workplace where culture, creativity, and collaboration drive everything we do.

Every 6 months, PepsiCo BeNeLux welcomes new talent just like you. Our internship program for (near-)graduates offers meaningful projects, mentorship and plenty of opportunities to grow your skills through hands-on experience. It’s not just on-the-job learning, but a chance to develop both personally and professionally.

Join our group of around 30 interns and become part of a community where your voice and perspective matter.

During this internship, you’ll get a mix of research, creative thinking, and hands-on data work. You will play an active role in helping us translate shopper, category, and channel insights into winning in-store execution. For example, you will:

• →Work with NielsenIQ data and internal business data to identify market opportunities and growth drivers.
• →Analyze category, shopper, and customer data and translate insights into clear recommendations for the business.
• →Support the development of Perfect Store strategies by identifying what an ideal assortment, shelf layout, and in-store execution should look like.
• →Contribute to (or even lead!) improvement projects that make our processes smarter, faster, and more innovative.
• →Spot trends by staying up to date on developments in the market, shopper behavior, and category performance.
• →Visit retailers and Away From Home customers to understand how strategies are executed in practice and identify opportunities for improvement.
• →Experiment with tools, from advanced Excel features and Power BI dashboards to AI-powered insights and automation.
• →Support the team in developing and maintaining the Picture of Success Playbook for both Retail and Away From Home channels.
• →Help create compelling presentations and recommendations for internal stakeholders and customer-facing projects.
• →Collaborate with colleagues from Sales, Category Management, Revenue Management, and (Shopper) Marketing to bring insights to life.

• A supportive team that will encourage your professional growth and development.
• An opportunity to be meaningful and impactful within your work and projects.
• A community of interns - offering additional support, the opportunity to build connections, workshops and much more.
• Internship compensation of 550€/month and travel reimbursement.
• Work-from-home toolkit.

• You have a natural curiosity about shoppers, consumer behavior, market trends, and emerging technologies such as AI.
• You are analytically strong and enjoy working with data to uncover insights and opportunities.
• You have solid Microsoft Excel and PowerPoint skills; experience with Power BI is a plus.
• You are comfortable working with numbers and enjoy understanding the story behind the data.
• You take initiative, are proactive, and enjoy driving projects independently from idea to execution.
• You are a strong communicator and can translate complex analyses into clear, actionable recommendations.
• You are detail-oriented, work in a structured way, and can manage multiple priorities in a fast-paced FMCG environment.
• You enjoy collaborating with different functions and stakeholders.
• You have an entrepreneurial mindset and are always looking for ways to improve processes and ways of working.
• You are interested in Category Management, Perfect Store, Shopper Insights, and commercial strategy.
• You are eager to learn, challenge existing ways of working, and make a tangible impact within an energetic, commercial, and super fun team. 
• You have a good command of both Dutch and English, spoken and written.
• You are currently studying or have recently graduated (up to a maximum of 3 months after graduation). 

• Phone screening with one of our recruiters 
• Interview at our office/online
• Offer: You’re hired!
• Welcome to PepsiCo 

At PepsiCo, you’ll discover a place where our mission is to create smiles around the world. With a portfolio of more than 500 beloved brands including, Gatorade, Lay’s and Quaker, our work touches millions of people every day. 

At the heart of the company is a team of thinkers, creators, and problem-solvers who collaborate to innovate and turn ideas into action. Driven by innovation and a focus on creating joyful moments through food and drinks, our decisions are guided by consumer centricity, creating opportunities for our associates to do meaningful work and make a lasting impact in the communities we serve. 

Whatever your role, you’ll be part of a global community that values your ideas and empowers you to make an impact, on your career and on the world around you.  

Want more info? Check out www.pepsico.com!