Sr. Marketing Communications Manager

Salem Five has more than 30 retail banking branches throughout Essex, Middlesex, Norfolk and Suffolk counties, strong business banking capabilities, an Insurance division, a Wealth Management & Trust organization and a Mortgage Company that has provided homeownership to generations of families.

Salem Five believes deeply in supporting the communities in which we reside. Donations through our Charitable Foundation or events at the branch or location-level are an important part of our DNA. We would not be the company we are without our commitment to businesses and organizations that help the region thrive and to our employees. Come see what we’re all about.   

The Senior Marketing Communications Manager leads integrated marketing communications and owned media efforts across the organization, with a primary focus on social media, graphic design, email marketing and other owned channels. The role also supports cross-functional marketing initiatives and leads the planning and execution of key organizational and business-line events. This position requires strong project management, creativity, attention to detail, sound judgment, and the ability to manage multiple priorities and stakeholders with a high degree of autonomy. The three areas of focus for this position are:

1. Integrated Marketing Communications — primarily owned media, with social at the center, supported by graphic design, email, web/intranet, and internal/branch communications.
2. Marketing & Brand Initiatives — cross-functional support, campaign execution, brand activation, and organizational marketing needs.
3. Event Strategy, Planning & Execution — corporate, business-line, employee, and charitable events.

Lead the development and execution of integrated communications across Salem Five’s owned media channels, ensuring content is engaging, on-brand, timely, and aligned with organizational and business-line objectives. Includes the following areas:

Social Media

Graphic Design & Creative Development

Email Marketing

Website, Intranet & Owned Channels

Serve as a key marketing resource to business lines and internal partners, helping translate organizational objectives into effective marketing solutions.

Support the planning, promotion, and execution of organizational, charitable, employee, and business-line events.

Position does not have supervisory responsibilities.

Bachelor's degree (B.A.) in Graphic Design, Marketing, Communications, Business or related field from four-year college or university required and at least five years of experience preferred.

Having strong communication skills and the ability to collaborate across all levels of the company. Position requires moderate graphic design and copywriting competency, with strong attention to detail. Ability to offer creative design suggestions that support customer growth and continuously evolve the brand. Demonstrate great layout and aesthetic design utilizing Adobe Creative Suite (InDesign, Illustrator, Photoshop), as well as having a firm understanding of Microsoft Office products and Windows. Proficiency with Canva and Hubspot a plus.  Must be highly organized and detail oriented. Able to multi-task, effectively manage changing priorities and assist in completing projects under tight deadlines.

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to stand, walk, talk, and hear for extended periods of time. The employee frequently is required to sit and reach with hands and arms. The employee is occasionally required to climb or balance and stoop, kneel, crouch, or crawl. The employee must frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, and peripheral vision.