Event Marketing & Pipeline Strategy Manager

At Motorola Solutions, we believe that everything starts with our people. We’re a global close-knit community, united by the relentless pursuit to help keep people safer everywhere. We build and connect technologies to help protect people, property and places. Our solutions foster the collaboration that’s critical for safer communities, safer schools, safer hospitals, safer businesses, and ultimately, safer nations. Connect with a career that matters, and help us build a safer future.

Join our Westminster, CO team as an Event Marketing & Pipeline Strategy Manager where you will drive brand awareness and build strategic pipelines for Envysion. In a people-first culture that empowers you to innovate what's next and pursue your potential, you will own our high-volume trade show program and customer events from initial strategy through post-show ROI analysis.

Success in this hands-on, collaborative role requires a dynamic, proactive self-starter with strong interpersonal agility, diplomatic assertiveness, and exceptional time and budget management skills. You will partner closely with Product Marketing, Sales, Marketing Operations, and external exhibit vendors to build engaging on-site product environments, execute pre-show campaigns, and optimize lead routing—thriving in a fast-paced environment while traveling up to 20% during peak spring and fall trade show seasons.

Key Responsibilities

Pipeline Optimization & Lead Lifecycle Ownership

• Serve as the central owner for all incoming event and marketing channel leads, collaborating with Marketing and Sales Operations to refine lead quality and optimize sales routing
• Design and execute targeted pre-show marketing campaigns and dynamic nurture workflows in HubSpot and Outreach to drive booth traffic and schedule high-value on-site prospect meetings
• Analyze conversion metrics from opportunity to closed-won, reporting on Cost Per Lead (CPL), Marketing Qualified Leads (MQLs), and overall field marketing ROI to guide fiscal year show selection

Cross-Functional Leadership & Budget Accountability

• Own full budget accountability across the event lifecycle, managing project scopes, forecasting, and post-show budget reconciliations while keeping corporate sponsorships within allocated spend
• Facilitate cross-functional ideation and post-conference review sessions with Sales, Product, Channel, and Leadership stakeholders to continuously elevate the attendee experience
• Present actionable post-show performance evaluations to leadership, balancing diplomacy and assertiveness to manage expectations and propose creative improvements

Technical Expertise

• HubSpot marketing automation software to generate traffic, convert visitors into leads, and build dynamic customer nurture workflows
• Outreach sales engagement platform to coordinate pre-show and post-show prospect communications
• Project management platforms (such as Jira) to oversee complex event timelines, deliverables, and cross-functional tasks
• Marketing communications and graphic design fundamentals to guide cohesive booth visuals and promotional assets
• Excellent command of English to present confidently and communicate across all organizational levels and external partners

Professional Experience

• End-to-end trade show and event program management to execute multiple simultaneous events under tight deadlines
• Budget ownership and contract negotiation to manage RFPs, vendor agreements, and post-show financial reconciliations
• Customer-facing event and stakeholder management to lead ideation sessions, align sales teams, and evaluate event ROI

Preferred Qualifications

• Bachelor's Degree in Marketing or Business
• 6+ years of experience in event planning, meeting planning, or marketing program management
• Experience supporting B2B enterprise security, video security, or SaaS technology trade show programs

Target Base Salary Range: $87,000 - $97,000 USD

Consistent with Motorola Solutions values and applicable law, we provide the following information to promote pay transparency and equity. Pay within this range varies and depends on job-related knowledge, skills, and experience. The actual offer will be based on the individual candidate. 

#LI-RO1

• Bachelor's Degree in Marketing or Business
• 5+ years of experience in event planning, meeting planning, or marketing program management
• Legal authorization to work in the U.S. indefinitely is required. Employer work permit sponsorship is not available for this position.