Manager, Marketing

• →Partner with Marketing & Communications leadership to define marketing priorities, strategies and establish measurement requirements for assigned department
• →Develop integrated marketing plans across owned and earned channels that support department
• →Collaborate actively with program leads to define goals and execute marketing plans, tailoring initiatives to meet each program’s unique needs
• →Drive end-to-end campaign orchestration, from brief creation through creative execution and performance measurement, ensuring seamless cross-functional communication
• →Function as a brand steward for department, effectively telling and teaching the brand story, and ensuring consistent representation across all platforms
• →Develop brand guidelines and ensure adherence across the organization
• →Oversee marketing for key department events-including conferences, advocacy days, and community-building activities-ensuring cohesion in messaging and alignment with brand values
• →Oversee the creation of all marketing materials, leveraging ACCESS resources
• →Manage third-party resources and relationships, as needed, to support the department’s marketing goals
• →Collaborate with the design team to create engaging and visually appealing promotional content
• →Monitor and report on Key Performance Indicators for all initiatives, providing actionable insights that inform future strategies
• →Collaborate with ACCESS and department teams to identify and cultivate creator and media partnerships that expand awareness of the department’s work and impact
• →Partner with department program leaders and community members to create compelling content that highlights department’s mission, achievements, and community impact
• →Work with organization’s social and creative resources to develop content that highlights department’s mission, success stories, and contributions to the community
• →Operate standard office equipment and use required software applications, including Microsoft Office
• →Perform other duties and responsibilities as assigned

Knowledge of:

• Latest trends and best practices in marketing
• Client relationship management
• Strong understanding of market research, data analysis, and consumer behavior
• Non-profit, community-focused, or advocacy work is a strong plus
• Familiarity with Arab American communities a plus
• Proficiency in Arabic is a plus

Skill in:

• Communication and collaboration skills, with the ability to work effectively within a small team
• Strong project management and organizational abilities
• Creative thinking and problem-solving skills
• Ability to work under pressure and meet tight deadlines
• High level of attention to detail and accuracy
• Critical thinking and problem resolution
• Identifying target audiences and creatively devising and leading marketing campaigns that engage, educate and motivate

Ability to:

• Take a project from concept through to execution with minimal oversight
• Maintain ACCESS brand integrity throughout all work performed
• Juggle multiple projects and meet deadlines in a fast-paced environment
• Partner with other functional areas to accomplish objectives
• Attention to detail, while maintain a “big picture” orientation
• Work independently as well as collaboratively within a team environment

• Minimum Degree Required:

• Bachelor’s degree

• Required Disciplines:
  • Marketing, Communications, Public Relations, or a related field

~and~

• At least 3-5 years of experience in marketing or communications. Demonstrated success in developing and executing marketing strategies and campaigns
• Any equivalent combination of experience, education and/or training approved by Human Resources

• Licenses/Certifications Required at Date of Hire:
  • None

Hours: Normal business hours, some additional hours may be required

Travel Required: None generally required; Local, in-state, national, and international travel, up to 10%.

Working Environment: Climate controlled office