In-House Nail Technician

Creative & Campaign Production

• Serve as the lead nail technician for all in-house creative shoots — campaign photography, product launches, lookbooks, and brand content — delivering nail looks that are precision-executed and brief-right.

• Collaborate closely with the Production Art Director and Brand Director during pre-production: reviewing creative briefs, contributing to mood board development, and advising on nail looks that are achievable, on-trend, and camera-ready.

• Manage all nail prep, application, and finishing on set with a high degree of professionalism and efficiency — keeping production on schedule while maintaining quality.

Social Content & Tutorial Production

• Execute all nail looks for social content shoots — including organic Reels, TikToks, Pinterest content, and platform-specific tutorial formats — often working directly with the social media and video teams on set.

• Perform nail application on camera for tutorial, how-to, and demo content, with the ability to narrate or demonstrate techniques clearly and confidently for a consumer or professional audience.

• Contribute creative ideas for social nail content: trending techniques, seasonal looks, product highlight formats, and challenge concepts that are both brand-right and platform-native.

• Work with the social team to plan nail looks that align with the content calendar, upcoming launches, and trend moments — bringing a tech’s perspective to what will resonate and perform.

Product Expertise & Brand Advisory

• Serve as an in-house subject matter expert on the Aprés product portfolio: Gel-X® system, Gel Couleur, specialty collections, tools (e.g., e-file), and accessories — with deep working knowledge of application, performance, and troubleshooting.

• Provide expert input on how products are best showcased in content: which application techniques photograph well, which finishes read on camera, and how to demonstrate product benefits in a way that is both accurate and compelling.

• Flag real-world application insights to the Marketing and Product teams: what’s working, what’s not, and where there are opportunities to better communicate or position products based on hands-on experience.

• Occasionally represent Aprés Nail at brand activations, trade events, or influencer partnerships as a technical expert and brand ambassador.

Product Testing & R&D Collaboration (secondary/supporting)

• Partner with the Product Development and R&D teams when needed to test new formulas, systems, and tools ahead of launch — providing structured, practical feedback from a professional technician’s perspective.

Education Curriculum Development

• Collaborate with the Education team to develop nail curriculum for Aprés’ online certification programs, courses, and training materials — contributing technical expertise, application best practices, and real-world technique guidance.

• Review and validate curriculum content for accuracy, clarity, and professional relevance — ensuring that what Aprés teaches reflects how the products actually perform in the hands of a skilled technician.

• Help develop step-by-step technique breakdowns, troubleshooting guides, and application tips that make education content genuinely useful for both beginner and advanced learners.

• Contribute to the ongoing evolution of the education program as new products launch — ensuring curriculum stays current, comprehensive, and aligned with the Aprés system.

• Active cosmetology or nail technician license in the state of California.

• 5+ years of professional nail technician experience, with demonstrated expertise in soft gel extension systems (Gel-X® or equivalent), gel color application, and nail art.

• Hands-on proficiency with the full Aprés Nail system strongly preferred; deep familiarity with soft gel extension application required.

• Strong trend awareness: actively engaged with the nail community, aware of what’s moving on social platforms, and able to translate trends into executable looks.

• Highly detail-oriented with a professional standard of finish — understands that in-house content sets the bar for how the brand’s products are perceived.

• Collaborative and communicative: able to work fluidly across Creative, Marketing, Education, and Product teams without friction.

• Experience as a nail content creator or having contributed to branded nail content — understanding of what makes nail content perform on Instagram, TikTok, and Pinterest.

• Experience working on photo or video shoots — comfortable on set, responsive to direction, and able to deliver clean, consistent nail work under production conditions.

• Background in nail education: teaching, curriculum development, or mentorship experience.

• A personal portfolio or social presence that reflects technical skill, creativity, and trend fluency.