Gaming Marketing Specialist (FTC)

Incredible is seeking a Gaming Marketing Specialist with a passion for gaming culture, digital content, and community building. This is a 12-month contract role. The successful candidate will take ownership of marketing strategies focused on the gaming segment, leveraging social platforms, influencer partnerships, and in-store experiences to drive engagement, foot traffic, and brand affinity. The Gaming Marketing Specialist will work collaboratively with the Brand and Merchandising teams, as well as Digital and Store Operations, to deliver relevant and compelling gaming campaigns. If you're a creative strategist with a finger on the pulse of gaming trends, this role offers a unique opportunity to blend digital marketing, community leadership, and retail innovation. Description Gaming Marketing Strategy Content Creation & Social Media Influencer & Community Engagement eSports & Event Activation Omni-Channel Integration Internal Training & Support To complete your application kindly click here :https://www.linkedin.com/jobs/view/4415617409/?alternateChannel=search&trackingId=2zIJlgjoQUetKlMnq7V7Dg%3D%3D Requirements Minimum Requirements Grade 12 3–5 years of digital marketing experience, ideally in gaming, youth culture, or tech Solid understanding of gaming platforms (Twitch, Discord, Reddit) Experience in content planning and influencer marketing Familiarity with eSports and live events Competence in Canva, Adobe Creative Suite, and basic video editing tools Skills Content planning and social media management Influencer relationship management Graphic and video design/editing (Canva, Photoshop, CapCut, Premiere Pro) Copywriting and campaign messaging Cross-functional collaboration Community leadership and engagement Basic understanding of retail marketing strategies Familiarity with marketing data and KPIs Competencies Brand storytelling and digital campaign execution Multi-platform content publishing Youth and gamer community engagement Customer-centric mindset Proactive problem-solving Time management and deadline orientation Strong interpersonal and communication skills Team collaboration and creative initiative