branchlab
branchlab21d ago
New
$150K – $160K • Offers Equity/yr

Senior Product Manager, Measurement, Planning & Optimization

United StatesUnited States·Boulderfull-timesenior
Product ManagementSenior Product Manager
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Quick Summary

Overview

Job Title: Senior Product Manager, Measurement, Planning & OptimizationJob Type: Full-time, Hybrid in office in Boulder, CO. We have an in-office culture, with a minimum 3 days in the office (Tues-Thurs).Reporting To: Senior Director of ProductWork Authorization: Applicants must have legal…

Key Responsibilities

Build the measurement layer Productize data ingestion, standardization, and reporting across multiple sources Create a unified data model Define a system that connects audiences, media, and outcomes Define insights & recommendations Establish KPIs…

Requirements Summary

Experience in adtech, martech, or healthcare data Familiarity with measurement platforms (e.g., CrossIX) or DSPs Experience with AI/agent-driven UX WHY JOIN BRANCHLAB?

Technical Tools
adtechagileetl

Requirements

~1 min read

We’re hiring a Senior Product Manager to own our Measurement, Planning & Optimization product.

You’ll define how we:

  • Ingest and standardize fragmented measurement data

  • Connect media exposure to healthcare outcomes

  • Surface insights, KPIs, and recommendations

  • Enable smarter planning and budget optimization through artificial intelligence

    This is a 0→1, high-impact role at the core of our product strategy.

Responsibilities

~1 min read

Productize data ingestion, standardization, and reporting across multiple sources

Define a system that connects audiences, media, and outcomes

Establish KPIs that drive actionable recommendations

Enable users to ask questions across media + commercial data and get insights with visuals

Partner with engineering, design, data, and GTM to bring the product to life

Requirements

~1 min read
  • 3-5+ years in product management, ideally in data-heavy or analytics products

  • High energy, high agency working style

  • Experience building and working with AI products and agentic workflows

  • Strong comfort with:

Data pipelines, messy datasets, and multi-source systems

Defining metrics, KPIs, and insight frameworks

  • Ability to operate in ambiguity and turn complexity into clear product direction

  • Demonstrated ability to operate effectively in fast-paced, early-stage environments with evolving priorities and limited structure

Requirements

~1 min read
  • Experience in adtech, martech, or healthcare data

  • Familiarity with measurement platforms (e.g., CrossIX) or DSPs

  • Experience with AI/agent-driven UX

What We Offer

~1 min read
Competitive Salary & Comprehensive Benefits
Small, Agile Team – Your work will have a direct impact
Equity Opportunities – Grow with the company

Location & Eligibility

Where is the job
Boulder, United States
Hybrid — some on-site time required
Who can apply
US

Listing Details

Posted
April 17, 2026
First seen
May 5, 2026
Last seen
May 8, 2026

Posting Health

Days active
0
Repost count
0
Trust Level
32%
Scored at
May 6, 2026

Signal breakdown

freshnesssource trustcontent trustemployer trust
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branchlabSenior Product Manager, Measurement, Planning & Optimization$150K – $160K • Offers Equity