Senior Performance Marketing Specialist (Korea)

Own and optimize paid campaigns across Google, Meta, Naver, and Kakao

Monitor daily performance and optimize for CAC, ROAS, and overall marketing efficiency

Test creatives, audiences, and placements in collaboration with the creative team

Build and maintain campaign reports and creative performance analysis

Contribute to budget planning and growth forecasting

Stay on top of Korean platform updates, algorithm changes, and competitive activity

Work cross-functionally with Brand, Creative, and Global Marketing teams to ensure campaigns are locally relevant

Ensure campaigns are culturally relevant and localized for the Korean market

Stay informed on market trends, platform updates, and competitive activity

5+ years of hands-on experience in performance marketing / paid media

Proven track record managing Google Ads and Meta campaigns with measurable results

Hands-on experience with Korean platforms (Naver, Kakao)

Strong analytical skills and comfort with data-driven decision making

Ability to work independently and manage priorities in a remote, async environment

Native Korean speaker with professional English proficiency

Deep understanding of the Korean digital ads landscape

Experience in edtech, consumer apps, or subscription businesses

Experience managing influencer campaigns

Familiarity with attribution tools or analytics platforms (e.g. Appsflyer, Adjust, GA4)

Someone who takes ownership and doesn’t wait to be told what to do

Comfortable with ambiguity and fast iteration

Detail-oriented but able to zoom out and think strategically

Excited to work in a global company with a lean team