CRM Marketing Manager

CDP is a global non-profit that runs the world’s only independent environmental disclosure system. As the founder of environmental reporting, we believe in transparency and the power of data to drive change. 

Partnering with leaders in enterprise, capital, policy and science, we surface the information needed to enable Earth-positive decisions. We helped more than 24,800 companies and almost 1,000 cities, states and regions disclose their environmental impacts in 2024. Financial institutions with more than a quarter of the world’s institutional assets use CDP data to help inform investment and lending decisions. 

Our team is truly global, united by our shared desire to build a world where people, planet and profit are balanced. Visit cdp.net or follow us @CDP to find out more.

The Marketing & Communications function’s purpose is to Protect & Enhance CDP’s Brand, Connecting People to the Purpose through Storytelling, to Drive Sustainable Growth.

The Marketing team is responsible for building and stewarding CDP’s brand, developing and delivering campaigns that generate leads and drive audience action to meet organizational objectives, and maintaining high-performance engagement across digital channels.

The CRM Marketing Manager will have the opportunity to shape and evolve our email marketing strategy, working with a wide range of colleagues to devise approaches that increase audience engagement and action.

You’ll play a key role as part of our new Marketing Performance and Enablement team, training colleagues, implementing plans and feeding meaningful data back into the process. Over time, you will support us to develop segmentation models and customer lifecycle plans.

• Demonstrable experience of driving value through CRM / customer lifecycle marketing for a complex, mission-driven organisation.

• Experience of superuser-level CRM access,with the ability to train and support others.

Experience of using marketing automation applications to run complex mailings, with continued improvement and learning integral to the approach.

• Excellent data analysis skills and the ability to distil actionable insight from wide-ranging data. Familiarity with a range of marketing analytics tools including Google Analytics, Hootsuite, Google Data Studios.

• Strong written communication skills and the ability to support colleagues to create compelling email content.

• Experience of building brand engagement through email marketing plans.

• Excellent interpersonal and presentation skills, with the ability to build strong internal relationships and communicate findings clearly.

• Experience of delivering B2B email marketing campaigns within a global organization that communicates in multiple languages.

• Experience with Microsoft Dynamics 365.

Please upload your CV in English via the application form.Applications will be reviewed on a rolling basis so early applications are encouraged.