Elantis Solutions

At Elantis, employees’ cultural fit and alignment with our values are the most important factors in selecting a successful candidate. We are guided by our Core Values of Own the Experience, Focus on People, and Do the Right Thing. You’re a great fit for our team if you:

• Want to work closely with a talented team to create innovative solutions for customers and contribute to a vibrant work culture.
• Proactively offer solutions, think outside the box, and are confident in bringing your ideas forward to overcome obstacles and make a positive impact.
• Are comfortable with ambiguity and willing to seek direction if you need it.
• Are a lifelong learner. You’re curious, learn quickly, and enjoy mentoring to help others grow their career while you grow yours.
• Can move easily from project to project and juggle competing priorities with ease.
• Want to create an exceptional experience for customers, colleagues, and yourself.
• Enjoy collaborating with colleagues in-person to share ideas, solve problems, and celebrate together.
• Proactively providing support and mentorship for your team with regular check ins, additional learning, and offer guidance for best practices.

As a Demand Generation Manager at Elantis, you’ll be responsible for:

Demand Generation & Growth Marketing:

• Own and execute Elantis’ demand generation strategy to drive qualified leads, sales-ready opportunities, and pipeline growth.
• Design, launch, and optimize multi-channel campaigns across email, paid media, content, webinars, events, and website experiences.
• Develop and manage campaign frameworks including personas, buyer journeys, offers, nurture streams, and conversion paths.
• Partner with Sales to align on ICP, lead qualification criteria, handoffs, and feedback loops to improve conversion rate and velocity.
• Build and manage marketing automation programs, including lead scoring, segmentation, nurturing, and lifecycle reporting.
• Optimize landing pages, forms, CTAs, and lead magnets to improve conversion rates.
• Collaborate with content, sales, and subject matter experts to create assets that support awareness, consideration, and decision stages.
• Plan and execute demand-focused events (webinars, trade shows, virtual sessions), including promotion and post-event follow-up.
• Manage and analyze campaign and funnel performance; deliver actionable insights and recommendations to leadership.
• Own and report on core demand metrics including MQLs, SQLs, pipeline contribution, cost per lead, and ROI.

Marketing Operations & Analytics:

• Maintain clean, reliable data across CRM and marketing automation platforms.
• Build dashboards and reporting to track performance by channel, campaign, and funnel stage.
• Test, iterate, and refine campaigns using A/B testing and performance insights.
• Stay current on demand generation best practices, tools, and B2B growth strategies.

Cross‑Functional Collaboration & Culture:

• Act as a strategic partner to Sales, contributing to revenue planning, forecasting, and quarterly goals.
• Support Elantis culture by collaborating effectively, proactively solving problems, and continuously improving how marketing supports growth.
• Contribute to marketing planning, budget input, and prioritization based on performance data.

Here are some of the skills we are looking for:

• 5+ years of experience in B2B marketing with strong specialization in demand generation or growth marketing.
• Proven experience driving measurable results across the funnel - from lead to opportunity to secured revenue.
• Hands-on expertise with marketing automation and lead lifecycle management.
• Experience using Dynamics 365 as a CRM.
• Strong analytical mindset with the ability to translate data into action.
• Experience working closely with Sales teams in a revenue-aligned model.
• Excellent written and verbal communication skills, with the ability to craft compelling offers and campaign messaging.
• Strong project management skills and ability to manage multiple campaigns simultaneously.
• Experience in technology, consulting, or professional services is a strong asset.
• Post-secondary education in marketing, business, or a related field.

Elantis gives you the opportunity to make a real impact in your work with clients and our internal team. We welcome you to apply today!