Manager Paid Media

India·Mumbaimid

MarketingMarketing Manager

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Overview

Hello, FCM is one of the world’s largest travel management companies and a trusted partner for nationals and multinational companies. With a 24/7 reach in 97 countries,

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MarketingMarketing Manager

What We Offer

~2 min read

As Paid Media Manager for Asia, your day-to-day involves reviewing campaign performance dashboards across Google Ads, META, LinkedIn, and programmatic platforms-spotting trends and flagging optimization opportunities. You'll dive into budget allocation, ensuring spend is working hard across channels, before jumping into a sync with the Brand and Growth & Demand teams to align paid media efforts with upcoming campaigns.

You will also discuss regional strategy and how it ties into global objectives, followed by hands-on campaign tweaks-adjusting targeting, creative, or bids based on real-time data. You'll spend time analyzing market trends and competitor activity across Asia, translating insights into actionable strategy shifts.

Later, you'll prepare performance reports, distilling complex data into clear recommendations for stakeholders. Throughout the day, you're constantly balancing strategic planning with hands-on execution-one moment mapping out next quarter's paid media roadmap, the next optimizing a live campaign to hit KPIs. No two days look the same, but collaboration, data, and results are always at the core.

FCM is renowned internationally for having amazing perks and an even better culture. We understand that our people are our most valuable asset. It is the passion and dedication of our teams that keep the company on top of the industry ladder. It’s also why we offer some great employee benefits and perks outside of the norm.

You will be rewarded with competitive market salary. You will also be equipped with relevant training courses and tools to set you up for success with endless career advancement and job opportunities all over the world.

FCM is committed to creating an inclusive and diverse workplace that supports your unique identity to create better, safer experiences for everyone. We encourage you to come as you are; to foster inclusivity and collaboration. We celebrate you.

Core B2B marketing experience is a must. You have experience building and executing lead generation strategies that nurture prospects through the funnel, not just awareness campaigns.
Asia market experience is essential-you understand the regional digital landscape, consumer behavior, and competitive dynamics across key Asian markets.
Minimum 7-8 years in paid media marketing, with hands-on experience across search, social, display, programmatic, and video.
Proven expertise in Google Ads, META Ads Manager, LinkedIn Ads, SA360, and DV360.
A track record of managing substantial budgets and delivering measurable ROI.
Strong analytical chops-you're comfortable in Google Analytics and Excel, using data to drive decisions, not just report on them.
Experience collaborating cross-functionally with brand, growth, and demand teams to build cohesive strategies.
A self-driven, self-motivated mindset-you don't wait to be told what's next.
The ability to balance big-picture strategic thinking with the willingness to roll up your sleeves and execute.
Excellent communication skills—you can turn complex data into a story stakeholders actually understand

Since our beginning, our vision has always been to open up the world for those who want to see.

As a global travel retailer, our people come from all different backgrounds, and our connections spread to the far reaches of the globe - 20+ countries and counting! Together, we are a family (we call ourselves Flighties).

We offer genuine opportunities for people to grow and evolve. We embrace new experiences, we celebrate the wins, seize all opportunities, and empower all of our people to find their Brightness of Future.

We encourage you to DREAM BIG through collaboration and innovation, and make sure you are supported to make incredible ideas a reality. Together, we deliver quality, innovative solutions that delight our customers and achieve our strategic priorities.