14h ago
New

Senior Performance Marketing Specialist

EgyptEgyptRemoteFull-timesenior
MarketingPerformance Marketer
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Quick Summary

Requirements Summary

Bachelor’s degree in Marketing, Business Administration, or a related field. 5+ years of hands-on performance marketing experience,

Technical Tools
MarketingPerformance Marketer

  • Plan and execute paid marketing campaigns across channels.
  • Analyze campaign performance and implement optimization strategies.
  • Manage budgets and ensure campaigns deliver ROI
  • Plan, build, and manage campaigns across Snapchat, TikTok, Meta, Google (UAC, Demand Gen, Display, PMax), and mobile programmatic partners.
  • Run acquisition, conversion, and retargeting campaigns across iOS and Android, with geo-level strategies for KSA & other Gulf countries.
  • Optimize daily toward acquisition targets, managing budget pacing and scaling decisions within agreed efficiency thresholds.
  • Design and run structured A/B tests (creative, audience, bidding, placement) and turn results into scaling actions.
  • Work with MMPs, product, and database analysis platform to ensure clean tracking, postbacks, deep links, and event quality across networks.
  • Manage SKAdNetwork campaigns and support conversion value mapping on iOS.
  • Build and activate audiences with the CRM team (MoEngage), including suppression lists, high-intent cohorts, and re-engagement segments.
  • Brief the creative team on weekly sprints on performance insights.
  • Produce weekly and monthly performance reports with clear insights and next actions.
  • Coordinate with platform account managers and ad-tech vendors on betas, troubleshooting, and IO requirements.

Requirements

~1 min read

  • Bachelor’s degree in Marketing, Business Administration, or a related field.
  • 5+ years of hands-on performance marketing experience, with at least 2 years managing app install and in-app conversion campaigns.
  • Proven experience scaling spend on Snapchat, TikTok, Meta, and Google App Campaigns in the Saudi or wider GCC market.
  • Strong working experience of MMPs (Kochava, Branch, or Adjust), SKAdNetwork attribution, and iOS privacy constraints.
  • Strong analytical skills: comfortable with funnel analysis, cohort data, and advanced Excel/Google Sheets. SQL or BI tool experience (Metabase, Looker) is a plus.
  • Solid understanding of testing methodology, budget allocation, and scaling practices.
  • Ability to translate data into clear creative briefs.
  • Fluent English; Arabic is a strong plus.

Nice to Have

~1 min read
  • Experience in travel, hospitality, marketplaces, or other high-frequency booking apps.
  • Familiarity with CAPI / Events API setups and server-side tracking.
  • Experience with DCO tools (e.g., Confect) and CRM platforms (e.g., MoEngage).
  • Exposure to incrementality or geo-holdout testing.

Location & Eligibility

Where is the job
Egypt
Remote within one country

About this job

Posted
Today
Employer
has 7 open jobs on Jobera in 2 countries.

Listing Details

Posted
October 28, 2026
First seen
October 28, 2026
Last seen
October 28, 2026

Posting Health

Days active
0
Repost count
0
Trust Level
68%
Scored at
October 28, 2026

Signal breakdown

freshnesssource trustcontent trustemployer trust

Gathern is a peer-to-peer vacation rental marketplace in Saudi Arabia, allowing users to book various accommodations like apartments, villas, chalets, and camps directly from owners.

Employees
51-200
View company profile
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Senior Performance Marketing Specialist