JUNIOR MANAGEMENT POSITION – BRANDS (CARDS & NON-FUEL RETAIL)

Our Client, a Karachi based company, seeks to appoint experienced professionals for the following role:

Supports the Cards & NFR brand agenda through hands-on execution — coordinating campaigns and launches, managing agency deliverables and artwork approvals, rolling out branding and POSM across forecourts and NFR outlets, and tracking campaign and brand performance — ensuring every consumer touchpoint reflects the category strategy and Company brand standards.

• →Campaign Execution – Coordinate end-to-end execution of ATL/BTL/digital campaigns for card products and NFR formats — briefs, timelines, approvals, media assets, and activation logistics.
• →Launch Support – Support go-to-market plans for new card propositions and NFR site/format launches, including launch events, site branding, and promotional mechanics.
• →Agency & Artwork – Manage day-to-day agency coordination; route and track creative artwork, adaptations, and production; maintain brand asset libraries and version control.
• →Site Branding & POSM – Plan and roll out signage, POSM, and merchandising across forecourts and NFR outlets; conduct brand compliance checks and coordinate corrective actions.
• →Partner Marketing Support – Coordinate co-brand campaign deliverables with banks, fintechs, and QSR/retail partners; ensure partner assets follow Company brand guidelines and approval workflows.
• →Digital & Content – Support content calendars, social/digital assets, and platform updates for the category in coordination with the corporate digital team.
• →Reporting & Analysis – Track campaign KPIs, budgets, and vendor invoices; prepare post-campaign evaluations, brand health summaries, and management reports.
• →Governance – Ensure adherence to brand guidelines, procurement processes, and legal/regulatory requirements; perform additional responsibilities as assigned by management.

• Campaign and launch deliverables executed on time, on brief, and on budget.
• Brand compliance scores across sites, POSM rollouts completed, and artwork turnaround times.
• Accuracy and timeliness of campaign trackers, budget reconciliations, and post-campaign reports.
• Quality of agency and partner coordination — issue resolution and approval cycle times.

• Bachelor's or Master's degree (minimum 16 years of education) from an HEC-recognized or reputable foreign university in Marketing, Business Administration, or a related discipline.
• Minimum 3 – 4 years of experience in brand management, marketing execution, or agency account management, among which 1 - 2 years related functional experience, preferably in financial services/cards, retail, QSR, FMCG, telecom, or energy retail.
• Hands-on exposure to campaign coordination, artwork/production management, and marketing reporting; working knowledge of digital/social platforms and Excel/PowerPoint.

• Campaign coordination and project management across multiple workstreams.
• Agency, vendor, and artwork/production management.
• Brand guideline application and on-ground brand compliance.
• Content and digital asset coordination.
• Budget tracking, reporting, and post-campaign analysis.
• Strong communication, attention to detail, creativity, and ability to manage multiple priorities in a fast-paced environment.

• The candidate should preferably be not more than 33 years of age as of the last date of submission of application.

This advertisement is published on 02 October 2026. The last date to apply is 16 October 2026. Candidates who possess the required experience and educational qualifications to undertake this challenging role are encouraged to submit their applications at https://hrsi.careers-page.com/

Only shortlisted candidates will be contacted.

www.hrs-int.com