~3d ago
New

Marketing and Behavior Change Communication Lead

PakistanPakistan·Karachilead
OtherLead
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Quick Summary

Overview

We are looking forour Client an experienced and dynamic professional to lead the Marketing and Behaviour Change Communication (BCC) workstreams for a major donor-funded health project.

Technical Tools
OtherLead

We are looking forour Client  an experienced and dynamic professional to lead the Marketing and Behaviour Change Communication (BCC) workstreams for a major donor-funded health project. The ideal candidate will drive strategy, manage implementation, and ensure high-quality community engagement to strengthen awareness and trust in modern contraceptives and public health services.

Responsibilities

~1 min read
  • →Lead development and execution of demand generation, SBCC, and marketing strategies
  • →Oversee design, review, and alignment of all marketing communication materials.
  • →Supervise and monitor community-level IEC/BCC activities and field engagement.
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    Develop strategic priorities, annual workplans, and budgets.

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    Ensure evidence-based implementation and course-correct where needed.

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    Coordinate with external BTL partners and support data-driven SBC activities.

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    Strengthen staff and partner capacity in communication, content, and design.

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    Document lessons learned, success stories, and contribute to knowledge products and publications.

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    Represent the project with partners and government stakeholders.

Requirements

~1 min read
  • Masters/Bachelors in Social Sciences, Marketing, Public Health, or related field.

  • 8-10 years of BCC and marketing experience in donor-funded health programs.

  • 6-7 years working on community health and BCC with progressive leadership.

  • Experience in family planning/SBCC in Pakistan or South Asia preferred.

  • Familiarity with FP/BCC best practices and community mobilization approaches.

  • Experience working with the Sindh Health Department is an advantage.

  • Strong analytical, problem-solving, and communication skills (English & Urdu; Sindhi preferred).

  • Proficient in MS Office Suite.

  • Strong leadership and team-building skills

  • Results-focused with an innovative mindset

  • Excellent interpersonal communication

  • Ability to manage multiple priorities and drive high-impact outcomes  

Pharmaceutical marketing background persons are encouraged to apply 

This is one year contractual Position .

Location & Eligibility

Where is the job
Karachi, Pakistan
On-site at the office
Who can apply
PK

Listing Details

First seen
September 25, 2026
Last seen
September 29, 2026

Posting Health

Days active
3
Repost count
0
Trust Level
56%
Scored at
September 29, 2026

Signal breakdown

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Marketing and Behavior Change Communication Lead