E-Commerce Marketing Specialist

Maintain and update site content across the Shopify storefront and the Shop app- homepage, collections, PDPs, banners, and navigation.

Merchandise collections for discovery and conversion, including sort logic, inventory-aware rules for out-of-stock and low-stock products, and seasonal resets.

Build and launch landing pages using our theme's reusable sections and metafield-driven components.

Manage redirects, URL handles, and 404s as the catalog evolves.

Own new product and collection onboarding end to end: variants, pricing, imagery, metafields, tags, publishing channels, and launch timing.

Prepare, schedule, QA, and verify sitewide campaign content- then tear it down cleanly when the promotion ends.

Configure and test promotional mechanics: discount codes, automatic discounts, scheduled pricing, bundles, gift-with-purchase, and shipping thresholds.

Run pre-launch QA and go-live verification against a documented checklist.

Categorize, tag, and classify products consistently so that filtering, search, and automated collections behave predictably.

Own metafield population and data completeness- our reusable page components depend on it.

Monitor sales channel and feed health across the Shop app, Google Merchant Center, Meta, and other connected channels; resolve disapprovals and feed errors.

Optimize on-site search: synonym dictionaries, zero-result query review, boost and bury rules, and merchandising of high-intent queries.

Improve category and collection structure based on how customers actually navigate.

Maintain compliance practices across the site- alt text, color contrast, keyboard navigation, focus states, form labels, and heading structure.

Ensure on-site claims, disclosures, and promotional terms match what Legal has approved.

Review GA4 and Microsoft Clarity regularly to identify friction, drop-off, and merchandising opportunities- and act on what you find.

Deliver a recurring site performance readout and post-campaign recaps.

Serve as first responder for site defects: triage, reproduce, document, and escalate to engineering with clear detail.

Manage theme changes through staging and preview, with review before publish and a regression check afterward.

Manage on-site reviews and UGC display, including widget placement, review syndication to new SKUs, and Q&A moderation.

Write and maintain SOP documentation for this role for seamless visibility purposes for the team.

Medical, Dental, Vision, Life Insurance

401k plan

Additional Opt-In Insurances

Vacation + Sick Time Pay

L'ange Hair Product Stipend- a quarterly stipend to help you refresh your favorite L'ange products and also try new products!

Action Oriented

Situational Adaptability

Drives Results