Marketing Lead/Specialist
Quick Summary
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Marketing Lead/Specialist based in the United States.
As a hands-on marketing professional, you will help shape and execute integrated marketing initiatives across two complementary organizations operating in environmental consulting and analytical laboratory services. You will strengthen brand awareness, develop compelling messaging, and generate qualified leads through coordinated campaigns and content. Working closely with business development, sales, operations, and leadership, you will combine strategic thinking with practical execution. The role offers the opportunity to manage a diverse marketing portfolio, translate technical services into clear customer value, and contribute directly to business growth. You will also collaborate with external partners, support industry events, and use performance insights to continuously improve marketing effectiveness. This fully remote position includes approximately one weekly visit to the office in Anderson, California, for candidates who do not live nearby.
In this role, you will develop and coordinate marketing programs that strengthen brand positioning, increase market visibility, and support business development across consulting and laboratory services.
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Develop and maintain a unified messaging framework and brand guidelines while preserving the distinct identities and service offerings of each organization.
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Plan and execute demand-generation campaigns across email, paid advertising, content syndication, and LinkedIn to generate qualified leads and support pipeline growth.
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Create engaging marketing materials, including case studies, white papers, blog posts, technical datasheets, webinars, and video briefs tailored to procurement and business audiences.
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Manage website content, search engine optimization, and user-behavior tracking to improve online visibility and conversion rates.
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Coordinate industry events, webinars, and customer-facing demonstrations, including event materials and post-event follow-up campaigns.
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Monitor campaign performance, prepare reports, and identify opportunities for improvement using metrics such as customer acquisition cost (CAC), marketing-qualified-to-sales-qualified lead conversion (MQL-to-SQL), and pipeline influence.
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Manage external vendors and agencies supporting creative development, public relations, and media buying.
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Oversee a modest marketing budget and coordinate projects across internal teams and external stakeholders.
Requirements
~2 min readThe ideal candidate combines practical B2B marketing experience with strong communication, content development, and analytical skills. You should be comfortable managing multiple priorities and translating technical information into clear, compelling marketing messages.
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At least 1 year of B2B marketing experience, ideally within technical services, environmental consulting, laboratory services, or life sciences.
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Demonstrated experience in demand generation, content marketing, and campaign performance analysis.
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Excellent writing and communication skills, with the ability to turn complex technical concepts into accessible value propositions.
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Hands-on experience with marketing automation platforms, CRM systems, Google Analytics, and LinkedIn Ads.
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Familiarity with Monday.com is an advantage.
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Strong project management and organizational skills, with the ability to coordinate stakeholders and manage multiple initiatives.
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Excellent collaboration and communication skills, including the ability to work effectively with sales, operations, leadership, and external partners.
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Adaptability and a proactive approach in a fast-paced, cross-functional environment.
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Access to a reliable, professional-looking vehicle is required for office visits and business-related travel.
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Ability to travel to the Anderson, California office approximately once per week. For candidates outside the immediate area, this commute is not reimbursed.
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Willingness to provide a resume, a 1–2-page marketing portfolio or links to recent work, and a brief cover letter outlining relevant experience and qualifications.
What We Offer
~2 min readLocation & Eligibility
About this job
- Pay per year
- $45,000–$80,000 a year
- 1% below the $63,000 median for Marketing Specialist jobs on Jobera (322 salaries).
- Who can apply
- United States
- Posted
- Today
Listing Details
- Posted
- November 3, 2026
- First seen
- November 3, 2026
- Last seen
- November 3, 2026
Posting Health
- Days active
- 0
- Repost count
- 0
- Trust Level
- 80%
- Scored at
- November 3, 2026
Signal breakdown
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