Senior Email Marketing Technology & CRM Manager

The Senior Email Marketing Technology & CRM Manager will lead the technical planning and optimization of large-scale email marketing and lifecycle programs. This role focuses on Salesforce Marketing Cloud, email deliverability, audience segmentation, and the data infrastructure needed to power effective marketing campaigns. You will translate business objectives into technical requirements, ensuring that marketing initiatives are scalable, measurable, and operationally sound. Working closely with marketing, analytics, data, engineering, and operations teams, you will drive alignment and successful program execution. You will help strengthen email performance by improving audience quality, data integrity, inbox placement, and campaign readiness. This position offers the opportunity to influence marketing technology strategy and build efficient, repeatable processes within a complex enterprise environment. The role is remote, with New York preferred, and is offered as a six-month contract with a full-time, 40-hour workweek.

• Professional Experience: At least 8 years of experience in email marketing technology, marketing operations, lifecycle marketing, CRM, or a related technical marketing discipline. Candidates with slightly less experience may be considered if they demonstrate exceptional expertise.

• Salesforce Marketing Cloud: Strong working knowledge of SFMC, including audience segmentation, data models, platform configuration, and operational workflows.

• Email Deliverability Expertise: Demonstrated understanding of sender reputation, authentication protocols, suppression strategies, list hygiene, and inbox placement optimization.

• Large-Scale Campaign Implementation: Experience supporting the technical implementation and operational execution of large-scale email marketing and lifecycle programs.

• Technical Requirements and Data Management: Ability to translate marketing goals into technical specifications involving audience definitions, data inputs, tracking, measurement, and governance.

• Analytical and Problem-Solving Skills: Strong analytical capabilities and experience collaborating with analytics, data, and engineering teams to validate requirements, resolve issues, and improve campaign effectiveness.

• Cross-Functional Leadership: Proven ability to collaborate across complex, matrixed organizations and influence stakeholders without direct managerial authority.

• Communication and Documentation: Excellent written and verbal communication skills, including the ability to explain technical concepts clearly, document implementation processes, and facilitate stakeholder alignment.

• Project Coordination: Ability to coordinate implementation timelines, manage competing priorities, assess operational readiness, and drive projects forward in a dynamic environment.

• Preferred Qualifications: Experience supporting large-scale content strategies or lifecycle marketing programs, broader expertise in email marketing strategy and campaign planning, and familiarity with consumer technology, digital platforms, enterprise marketing environments, and distributed teams.

• Language: Professional proficiency in English is required.

• Work Authorization: Candidates must be prepared to indicate whether they require current or future employment visa sponsorship in the United States.